Association Management

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  • John Graham on Mobile, Agility and Association Pay

    Association Adviser
    Association Adviser staff
    18 Aug 2014 | 11:15 pm
    Exclusive Association Adviser interview with John Graham, president of ASAE The Center for Association Leadership. ASAE, which supports the interests of more than 21,000 association executives and... For more about this topic, click on the headline.
  • Best of the Web: August 2014

    Association Adviser
    Association Adviser staff
    18 Aug 2014 | 10:00 pm
    Surprise! Reward Attendees With the Unexpected Samantha Whitehorne Associations Now The Hidden Qualities and Tiny Tricks That Make Someone An Influential Leader Vivian Giang Fast Company The... For more about this topic, click on the headline.
  • How to Welcome New Staff to Your Association

    Association Adviser
    Katie White
    19 Aug 2014 | 7:00 am
    There’s another audience besides members that deserves some TLC: new association staff. These are the people who take care of the day-to-day operations that sustain an association, so it’s important... For more about this topic, click on the headline.
  • Are You Engaging Your Meeting Participants?

    Association Adviser
    Sarah Sain
    19 Aug 2014 | 8:00 am
    The term "attendee" is outdated. At today’s meetings, "participant" is a much more accurate term. That’s because today’s participants are more engaged in the meetings experience than ever. The post... For more about this topic, click on the headline.
  • The Power of Live Events (and Shuttle Buses)

    Association Adviser
    Hank Berkowitz
    18 Aug 2014 | 11:00 pm
    Why you should always go in person and share a ride. Plus, ten ways association events are better than they used to be. The post The Power of Live Events (and Shuttle Buses) appeared first on... For more about this topic, click on the headline.
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    Spark Consulting

  • Membership Marketing on a Shoestring Budget, NAHB-Style

    Elizabeth Weaver Engel, CAE
    7 Aug 2014 | 4:26 pm
    I had the opportunity to present Membership Marketing on a Shoestring Budget for the National Association of Home Builders’ Association Leadership Institute earlier this week. As usual, when I deliver this session, I solicit great inexpensive marketing ideas from the participants as well. Here’s what the chapter leader smarties at NAHB came up with: Barter! Swap a trade show booth for an association need (like decorating or landscaping for your new office) Trade a membership for ad space, or a service (like with your local Better Business Bureau to handle conflict mediation for…
  • Adopting the Mission Command Mindset

    Elizabeth Weaver Engel, CAE
    29 Jul 2014 | 6:25 am
    A few weeks ago, the Washington Post ran an article about some of the latest developments in military leadership, and, as part of it, they shared the idea of the Mission Command Mindset. At its simplest, Mission Command dictates that senior leaders provide guidance and intent — the what and the why — and that subordinate leaders have maximum latitude to design the how. It embodies deep trust between senior and subordinate. In other words, senior leadership sets the vision, and all the details about how that vision is executed are pushed down to those closest to where the activity is…
  • Three Keys to Inspire New Ideas from Staff

    Elizabeth Weaver Engel, CAE
    15 Jul 2014 | 3:42 pm
    What does it take for associations to succeed at innovation? I’ve been doing some research on innovation initiatives in associations for a client and had written a bit about it for the Spark blog a few weeks ago. I recently had the opportunity to speak with Mark Athitakis from ASAE about what I’d learned in a little more length, and he wrote the following piece for Associations Now. They’ve graciously given me permission to share it. The best ideas for your association may come from your employees, but how do you get those ideas launched? Money matters, but so does trust and…
  • What I’m Reading

    Elizabeth Weaver Engel, CAE
    2 Jul 2014 | 8:44 am
    Do you know the content marketing 4-1-1? MGI’s 2014 Membership Marketing Benchmark report is out. One, you should download it ASAP. Two, Associations Now has been doing a series of posts on the results, and I love the point of this one: “you have to eat your vegetables.” Yep. Advice from Aaron Wolowiec about getting your comms and events teams to work together to create a better event. Kim Howard also has some advice on this topic on her NEW BLOG. (Did you know she had a new blog?) “Attention Minutes” are a much better measure of online success than clicks or…
  • Getting Your Donors (Members?) To Fall In Love

    Elizabeth Weaver Engel, CAE
    1 Jul 2014 | 8:10 am
    I often find that the cause-oriented/fundraising nonprofits do some awesome stuff associations could and should learn from. Case in point: this fantastic presentation by Big Duck‘s Farra Trompeter on getting your donors to fall in love with you. Getting your donors to fall in love with you from Big Duck Key points for associations: It’s all about lifetime value, whether we’re talking donors or members, so retention is critical Study engagement patterns so you can recognize when a member has fallen in love – that might involve things like investing money AND time,…
 
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    Effective Database Management » Blog

  • New Article Posted – Amazon and Other e-Commerce Sites Set the Bar

    Wes Trochlil
    4 Aug 2014 | 8:58 am
    Amazon.com is easily my favorite place to shop online. Everything about the experience there is top-notch. Of course, any of us who shop on Amazon have had the same or similar experiences. That includes your members, too. And therein lies the rub for all associations. Click here to read the rest of the article. Of course, if you’re already on my announcements list, you would have received notice of this new article right in your email box. Not signed up yet? Click here to sign up.
  • See me at the September 4 ASAE Idea Swap

    Wes Trochlil
    4 Aug 2014 | 1:32 am
    On September 4, I’ll be the featured speaker at the Loudoun County Idea Swap hosted by ASAE and held at the National Recreation and Park Association in Ashburn, VA. Click here to get all the details here and register. It’s free!
  • REMINDER: Free Seminar on Data Management

    Wes Trochlil
    28 Jul 2014 | 6:33 am
    Tate & Tryon is hosting a FREE seminar on data management, designed especially for C-suite executives, this Wednesday, July 30, from 9am-11am, in Washington, DC. I’ll be speaking on the panel. Click here for details and registration.
  • Don’t get hung up on exceptions

    Wes Trochlil
    16 Jul 2014 | 5:22 am
    I was once working with a client during implementation of a new association management system. At one point we got into a lengthy discussion of how to use the database to automate, as much as possible, the collection of application information from a certain type of member. After discussing how we could use the software to do what the client needed to do, and getting a sense of how much work (meaning $) this would require to make it work correctly, it dawned on me to ask the most important question: “How many transactions are we talking about?” The answer: roughly 75. A quick…
  • How a good AMS can help trade associations with membership

    Wes Trochlil
    14 Jul 2014 | 5:51 am
    In my almost-ten-years as an association professional, I worked for three different associations whose membership was based on organizations rather than individuals (commonly referred to as “trade” associations). One of the biggest challenges that trade associations have is that very often, membership in the association hangs on the relationship with one individual at the member-company. (At my associations, we referred to these people as the prime contact, or PC.) The relationship between the PC and the association was critical, because the PC was the one making the decision…
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    Maggie McGary.com

  • Are The Signs Pointing to Google+'s Demise?

    Maggie McGary
    6 Aug 2014 | 1:34 pm
    As much as I liked the concept of Google+ (or is it Google Plus? There still seems to be no consensus), I can’t say I’ve used it a ton. When it launched three years ago, I was among the many who had high hopes for the platform, wishing it would replace Facebook. When that didn’t prove to be the case and its usefulness as a social networking platform never really seemed to take hold, there still were compelling reasons to use Google+, especially for businesses--the Hangouts feature, SEO and enhanced search listings for pages/people with Google+ profiles being the main ones. And for…
  • Tired of Shutterstock Photos? 5 New Sources to Try

    Maggie McGary
    4 Aug 2014 | 9:09 am
    Is it just me, or are you, too, seeing the same old stock graphics at every turn online these days? Now that I’m writing and reading more in the technology and cybersecurity spaces, I’m noticing that there is a huge dearth of images to illustrate the explosion of content. All too often, posts about big data are illustrated with the same stock images of the same data center; posts about cybersecurity feature some variation on a lock with some kind of representation of “cyber” in the background...and so on. Especially as more and more tech companies invest in content marketing, I hope…
  • What You Need to Know Before You Install Facebook's Messenger App

    Maggie McGary
    29 Jul 2014 | 7:02 pm
    This morning when I logged onto Facebook (yes, still trying to break the habit), several friends were talking about Facebook forcing users to install Facebook messenger. Then I noticed the message from Facebook that soon they’ll be deleting access to Facebook messages from the mobile app, as all mobile messages will be going through their Messenger app. Why? This is the sole reason they give in their FAQs about the change:Why is this changing?Messenger is much faster. You’ll get new messages instantly and can reply right away. In fact, we’ve found that people reply about 20% faster on…
  • Social Media Sharing Gone Wrong--The White House is Compromising Users' Privacy

    Maggie McGary
    24 Jul 2014 | 1:19 pm
    If people were outraged about Facebook’s ethics violation when they conducted psychological experiments on unsuspecting and unconsenting users, I imagine they’ll be equally unhappy to learn about a new, persistent tracking tool that's being used to spy on users of millions websites. Aside from this Mashable post and a Forbes article, though, I’m not seeing many people talking about what I personally think is a pretty big deal.Long story short: researchers at Princeton University and KU Leuven University in Belgium just released a study titled “The Web never forgets: Persistent…
  • What Online Communities Can Learn About Events from DashCon

    Maggie McGary
    15 Jul 2014 | 2:10 pm
    If you read this blog, you already know I’m kind of obsessed with the topic of online community, particularly where associations and online communities intersect. I’ve written before about how online communities present a real threat to associations because they allow people to connect around a common industry or interest without all the governance stuff, overhead and general “we’ve always done it this way” mentality and operations of many associations.I will say, though, that despite my enthusiasm for online communities and, um, lack of enthusiasm for some aspects of association…
 
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    Velvet Chainsaw | Midcourse Corrections

  • Three Levels Required To Build And Support Brain-Friendly Conferences And Events

    Jeff Hurt
    21 Aug 2014 | 12:10 pm
    You can transform your conference or event into one of the best in world by using brain-friendly strategies. And you can help your event participants transform their personal and professional lives by applying the current science to your event. Three Levels Of Change Require Putting the neuroscience to work for your conference or event requires a three step process. 1. Start With Yourself First, building and supporting a brain-friendly conference or event must start with you. Whether you’re the organizer or a team member, the change has to start in your mind. You have to become familiar…
  • Lessons From Bruno Mars on Audience Engagement

    Sarah Michel
    20 Aug 2014 | 10:05 am
    What can Bruno Mars teach us about audience engagement for our ballroom experiences? Plenty. Earlier this week, I witnessed 7,000 participants (from Linksters to Boomers) stand, clap, sing and dance for 75 minutes at his sold-out Denver Moonshine Jungle concert. If you saw his performance at the 2014 Super Bowl halftime, you already know the enormous talent that’s packed into this five-foot tall young man. The dude is a triple threat! Emotional Journeys Improve the Experience  Bruno masterfully took us on an emotional roller coaster. He kept the energy high for much of the night, but…
  • Association Virtual Event Strategy Benchmarking

    Dave Lutz
    20 Aug 2014 | 4:30 am
    Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it. – Ferris Bueller Virtual event strategies are evolving fast too! First, many tried to monetize them (instead of viewing them as a campaign). Next, quite a few associations embraced hybrid as their future. Now we’re seeing a trend emerging with scheduled replays. But do any of us know what’s working best or what the future holds? We Need More Data Luckily, our friends over at Tagoras are going to do the heavy lifting to help shine light on these issues. They have a survey open now to…
  • Why You Need to Adopt a Sharing Economy to Keep your Conference Relevant

    Dave Lutz
    18 Aug 2014 | 6:29 am
    It’s smart. It’s social. It’s green. It’s a movement towards a sharing economy. And the direction your next-gen attendee is headed. Collaborative consumption is about shared access to products and services. Sharing goods and services is considered smart, social, green, and aligns with the values of your next-generation conference participants. Time magazine has identified it as one of the “10 Ideas that will change the world.” The sharing movement is having — and will continue to have — a significant impact on all of us, as consumers and professionals. It’s already creating…
  • All Brains Use These Four Things To Survive Conference Experiences

    Jeff Hurt
    15 Aug 2014 | 9:18 am
    We are born with the capacity for fear and pleasure. Unfortunately, we are not born with the knowledge of what to fear. Or what gives pleasure. We learn those things. Our Brain’s Four Wants At A Conference Our brains survive most conference experiences. Regardless how good or how bad they are. It is rare to hear of someone dying from a bad conference experience. Although many of us have zombie-like near brain-death experiences because some of them are so boring. Author James E. Zull says that our brains survive by understanding their environment, controlling their own actions, avoiding…
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    Membership Marketing Blog

  • ASAE Session: Emerging Hybrid Membership Models

    19 Aug 2014 | 8:22 am
    Last week I had the opportunity to present at the ASAE Annual Meeting with Greg Melia and Krista Barnes on the opportunities and challenges associations are seeing with hybrid membership models.I also wanted to share the information and slides here. Hybrid membership models take a long term marketing concept called product line extension and apply it to an association’s membership product.  Many associations are moving away from a traditional “one size fits all” membership and instead offering a portfolio of membership options that allow a prospect to select a package that…
  • Four Sources for Inbound Membership Marketing

    31 Jul 2014 | 12:07 pm
    At some point you reach the limit of how often and how many direct marketing efforts that you can send out to your established lists of membership prospects.  But most groups still say, “I want more!”This is when inbound membership marketing can become an important new contributor to your media mix. Inbound membership marketing helps you reach new prospects that you may not have interacted with before and allows them to raise their hand and come to you in search of the very information and products that you produce.Here are four proven sources to feed you inbound marketing…
  • Get Your Copy of the 2014 Membership Marketing Benchmarking Report

    25 Jun 2014 | 7:40 am
    It is my pleasure to announce the release of the 2014 Membership Marketing Benchmarking Report. With site registration, a free download of the report is available using this link. Please download your copy of the report now and let me know what you think. A final and full printed report has also just been mailed to all of those organizations who participated in this year’s research. This marks the sixth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members,…
  • The Evolution of Association Membership Models

    28 May 2014 | 10:14 am
    In the coming months, I am presenting two sessions on the transitions and opportunities that are taking place in the packaging of association memberships, otherwise known as membership models.What an increasing number of organizations are doing is re-packaging their traditional membership offering to appeal to new market segments and to adjust to new business realities. They are encouraging the market to drive their membership product instead of their bylaws.There is one change in particular to highlight.  An increasing number of individually based associations appear to be offering both…
  • Membership Growth Helps Increase All Association Products and Services

    20 May 2014 | 8:07 am
    The famous quote from John F. Kennedy, “a rising tide lifts all boats,” certainly applies to membership.In our soon to be released Membership Marketing Benchmarking Report, we cross-tabulated organizations that reported an increase in membership numbers to the outcomes that they were experiencing in other areas of the association. When we compare associations who saw a decrease or no change in membership over the past year to associations reporting growth in membership, we see associations with increasing membership reporting better performance in many…
 
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    Mission to Learn - Lifelong Learning Blog

  • New Study: Those Expecting to Teach Learn Better

    Jeff Cobb
    20 Aug 2014 | 6:59 am
    It’s conventional wisdom that “the best way to learn something is to teach it,” but a new study suggests that the mere expectation of teaching may be enough to boost learning significantly. The study (full text here), which was recently published in the journal Memory & Cognition, is based on a set of experiments in which university students were asked to read and recall key ideas and details from two relatively length text passages. Participants in one group of students were told that they would be tested on the passages while participants in a second group were told…
  • Fish Really is Brain Food, New Study Confirms

    Jeff Cobb
    13 Aug 2014 | 7:12 am
    Wondering how to beef up your brain, not only to boost your learning power but also to protect against the risk of age-related brain diseases like Alzheimer’s? Read on for the latest news about the powerful impact regular fish consumption may have. I write often about the relationship between diet and learning on Mission to Learn. If you want to be an effective learner, both day-to-day and over the long haul, you need to consistently eat in a way that supports both your physical and mental health. Among other things, that means making sure there is some good brain food in your diet.
  • The Long Run

    Jeff Cobb
    7 Mar 2014 | 3:41 am
    I’ve been a little heavy on the research-driven posts lately, so I thought I’d throw in a personal story for this post with the hope that other lifelong learners might find some small consolation and – just possibly – inspiration in it. So, here it is: Recently, inspired by watching my son make steady progress in learning to play the piano – and in the the process, learning to read music – I decided to reinvigorate my own efforts at learning the guitar. Specifically, I decided I would really like to be able to read music for the guitar, rather than just…
  • Applying the 6 Key Adult Learning Principles to Yourself

    Jeff Cobb
    24 Feb 2014 | 6:04 am
    It’s been years since Malcolm Knowles, considered by many to be the “father of adult learning,” articulated a set of six principles – or “assumptions,” as he put it – about how adults tend to learn differently from children. While anyone who is serious about creating and facilitating effective adult learning experiences should already be familiar with these principles, I’m willing to bet that the average adult learner, to whom they apply, has never heard of either Knowles or his assumptions. I think it is worth knowing them, though, as a way to…
  • 15 Minutes to a Less Biased Mind

    Jeff Cobb
    5 Feb 2014 | 7:01 am
    A while back I planned to write series on barriers to learning, but I was stopped in my tracks when I tried to write about what I perceive as one of the most insidious barriers: cognitive bias. I was heartened, therefore to find a study recently that suggests hope for combatting cognitive bias. What is Cognitive Bias? In a nutshell, cognitive bias is the tendency for what we have experienced in the past and “know” – whether consciously or consciously – to influence how we process new information. Each of us lives our lives day in and day out with a wide range of…
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    Reid All About It

  • Does Your Organization Pass the Toothbrush Test?

    Deirdre Reid
    19 Aug 2014 | 1:49 pm
    Before Google makes an acquisition, the target company must first pass co-founder Larry Page’s toothbrush test: Is the company’s product or service used regularly to make people’s lives better? How does your organization live up to that test?  Do your clients or members depend on something you provide to do their jobs? Does that product/service improve their professional or personal lives? Does it help them reach their goals? If not, it’s way past time to research your market, talk to people and find out how you can meet their needs in a way that no other organization can. If you…
  • Meet You in Nashville: Where to Eat During #ASAE14, Part 3

    Deirdre Reid
    8 Aug 2014 | 6:01 am
    It’s time for #ASAE14! A bunch of my friends are already there but I’m not arriving until late Saturday afternoon. Here’s the last in my series of post about Nashville dining. I covered downtown restaurants in Part 1 and restaurants in Germantown, Midtown and Music Row as well as Nashville’s hot chicken restaurants in Part 2. If you decide to play hooky on Sunday morning and go out for brunch, the Nashville Guru and Visit Music City each have a list of their picks.  I’m going to Adele’s (Twitter, Instagram) in The Gulch on Monday night with my DelCor pals. Decisions,…
  • Meet You in Nashville: Recharge with Art at #ASAE14

    Deirdre Reid
    7 Aug 2014 | 3:53 pm
    When I went to Nashville in May for the digitalNow conference, I expected to be wowed by Nashville’s music scene, but I was blown away by the art that surrounded me everywhere I went. I wasn’t expecting that. I can think of no better way to recharge your brain than to spend some time enjoying art. Any kind of art will do but all you have to do to feast your eyes on some visual art is to stroll through the halls of the Music City Center or cross the street and wander through the Omni. Most hotels have thematic bland art in their public areas, hallways and rooms. Not the Omni. But then…
  • Meet You in Nashville: Celebrating Craft Beer at #ASAE14

    Deirdre Reid
    7 Aug 2014 | 5:32 am
    I always have high hopes of getting to a lot of breweries when I’m at a conference, but it rarely happens. If you have more free time than I do, I hope you can hoist one for me. Or just grab me and make me come with you! Downtown breweries Czanns (no website, Facebook, Twitter) Pronounced “Zahnz”, they specialize in “easy to drink beers that don’t try to blow your head off with hops.” They’re open Thu Fri 4pm to 8pm, Sat 12pm to 8pm, and Sun 12pm to 6pm. 505 Lea Ave., .4 miles/9 minute walk from the MCC. Tennessee Brew Works (Twitter, taproom Twitter) They just…
  • Meet You in Nashville: Keeping the Beat in Music City at #ASAE14

    Deirdre Reid
    6 Aug 2014 | 9:17 am
    You say you don’t like country music? Yup, been there, I understand. Even though I grew up listening to Southern rock and went to a few bluegrass shows, I didn’t think country was for me. But, about a year ago while working, I got bored with what I was listening to, turned on the radio, hit Seek and ended up on a country station. By the end of the week I was singing along. I now have two country presets on my car radio. So, yeah, I’m a little bit country and still a little bit rock and roll. I don’t love it all – there’s crap country like there’s crap in any genre. But I really…
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    SocialFish

  • Association Social Media: American Land Title Association

    Maddie Grant
    21 Aug 2014 | 5:00 am
    In this series of interviews of Association Social Media Managers, you’ll be able to compare notes on what all of these fab organizations are doing with their social media management – from how they organize the roles and responsibilities, to how they manage content flow through the organization and out to social, to what campaigns they tried, to how they see the future of association social media.   ——————— Let’s welcome Wayne Stanley, Manager of Public Affairs, American Land Title Association (ALTA) to the SociaFish stage! 1)First things…
  • Living (And Working) In The Digital Age

    Maddie Grant
    20 Aug 2014 | 5:00 am
    Guest post by Hilary Smith for SocialFish. ———— The famous Greek philosopher Plato said that necessity is the mother of invention. That means when there is a need for something, people have to find ways of getting it or achieving it. Businesses have facilitated the invention of new ideas for hundreds (even thousands) of years, and technology has kept necessity going, allowing businesses to be more and more innovative as certain tasks became easier to do and newer challenge arise. However, how is a business to compete and survive in the digital age? 1) Level Playing…
  • Robust Collaboration Tools to Empower the Modern Social Media Marketing Team

    Maddie Grant
    19 Aug 2014 | 5:00 am
    Your ability to communicate and keep your team working cohesively can be a mountain-scaling, yet necessary task for mastering entrepreneurship and selling online. The team that consistently serves, entertains and solves problems for customers and prospects in real-time will have an edge in the current and future landscape. The tides will always shift in their favor as it is proven that 70% of all buying decisions are based on how customers feel they’re being treated (per McKinsey). Social media is the perfect medium for treating clients well and your team needs to be working in unison to…
  • Association Social Media: National Society of Accountants

    Maddie Grant
    18 Aug 2014 | 5:00 am
    In this series of interviews of Association Social Media Managers, you’ll be able to compare notes on what all of these fab organizations are doing with their social media management – from how they organize the roles and responsibilities, to how they manage content flow through the organization and out to social, to what campaigns they tried, to how they see the future of association social media.   ——————— Everyone say hi to Claire Berlin, Membership and Communications Coordinator, National Society of Accountants! 1) First things first –…
  • [Cool Infographic Friday] All You Need To Know About The Anatomy of Songs

    Maddie Grant
    15 Aug 2014 | 5:00 am
    I’ve just come back from ASAE14 in Nashville, and can honestly say if I never hear another country song again, it will be too soon. This is what they sound like to me So in the spirit of Cool Infographic Friday, here’s all you need to know about the anatomy of songs. More like this...[Cool Infographic Friday] Game of Tech Thrones[Cool Infographic Friday] A Brief History of Caps Lock[Cool Infographic Friday] 5 Reasons To Teach Your Kid To Code[Cool Infographic Friday] – What can you outsource?[Cool Infographic Friday] Why Video is the Best Form of Engagement[Cool Infographic…
 
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    Mariner Management

  • Should chapters get liability insurance? An expert weighs in...

    1 Aug 2014 | 9:11 am
    Question: We are a XXX organization for XXX and have more than 100 components (we call them chapters) in cities across the country.  They are all 501c6 organizations with their own articles, bylaws and D&O insurance.  Question of the day: do they also need liability insurance?  Most of the larger components have had it; however, the rates tripled this year so they are asking if it is a requirement.  Recommendations?
  • Surest way to lose a volunteer...

    17 Jul 2014 | 7:04 am
    I came across Ashima Goyal-Siraj’s piece in Volunteer weekly, The “Oh! by the way” trap. It’s in response to an article by Thomas McKee on the same subject, and one that I—and just about any volunteer—can relate to.
  • How much is too much?

    11 Jul 2014 | 12:25 pm
    Most can agree that we receive way too many emails in the course of a day. What’s more maddening, besides the increasing amount of spam (that’s another post), is the constant barrage of emails from a single source, i.e., the vendor that sends daily updates on products and services, or the e-letter that comes in 2-3 times a day with the “latest news.”
  • The Phoenix Rising

    2 Jul 2014 | 2:41 pm
    Two chapters I met recently are struggling. In both cases, the leaderships have kept their collective eyes and heads down over the past couple of years, muscling through the program year while the world around them changed.
  • A quick shoutout to some awesome volunteers!

    26 Jun 2014 | 12:05 pm
    Here’s a quick shout out to two of our association clients, Maryland Chapter of Public Relations Society of America and Maryland Recycling Network, both of whom just held their annual conferences. And what a success both had!
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    Condo Association Management Blog

  • Does a property or condo manager have a fiduciary duty?

    20 Aug 2014 | 5:20 am
    Does a “Full Service” property management co & individual mgr., have a fiduciary duty/obligation to the HOA to provide guidance & not allow the management’s personal to undertake work that is only a benefit to a few owners which would otherwise cost them money? Like upgrading individual “deeded” garages that only benefits some owners? One rule states – "no apartment owner or occupant shall give instructions to, or use for his own benefit the time of employees hired for the maintenance and services of the building or grounds". The Manager to the benefit of some owners,…
  • How to prevent children from playing on streets of HOA?

    11 Aug 2014 | 5:05 am
    Is there a law or regulation to prevent unattended young children from running or riding tricycle on street in the development? If none, how could we prevent this to avoid accident?
  • Illinois condo association wants a special meeting

    6 Aug 2014 | 6:00 am
    We'd (owners of condo association) would like to call a special meeting. What kind of petition would we need to do so? We are in Illinois. There are 26 of 28 Unit Owners. 
  • How do condo associations handle emergency access to units?

    28 Jul 2014 | 4:48 am
    We are small (<40 units) self managed beach front 5 story condo building that is used almost exclusively as a vacation property or second home. As the building ages we are finding a need for access to more units to inspect for water leaks in order to take identify and/or corrective action to minimize damage. We have the standard practice in place to turn off main water valve when units are not occupied but that is not sufficient because some leaks are not known or detected until damage is detected in a unit below. We are wondering what type of polices or practices have other condo's…
  • How does a condo association or HOA elect board members?

    24 Jul 2014 | 5:50 am
    Our Condo Association was formed four years ago with 36 units and another 36 units to be added. Our bylaws call for 5 directors until the other units were built. The other 36 units were just built and the bylaws say there shall be 7 directors now. Does the board appoint the two vacancies until the next association meeting in May when a nominating committee nominates the board members to be elected at the annual meeting, or do we just stick with the board members that the board appoints until their term is up? I can't seem to find anything on this in Robert's Rules.
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    HOAleader.com - Practical Advice on Homeowner Association Management

  • Is a Home-Based Day Care Center a Banned Home-Based Business? Maybe?

    15 Aug 2014 | 1:00 am
    Do you know whether your state permits your HOA to ban home-based day care centers? In this week's tip, we discuss that very question. In many areas, zoning rules prohibit businesses from operating out of residential homes. But in California, that's not the case with child-care centers. Despite what governing documents or local laws on home businesses may be, the state's health and safety code protects home-based child-care centers from being banned or restricted in single-family homes.
  • Five Tips for Hiring an Onsite HOA Custodian

    12 Aug 2014 | 1:00 am
    An HOAleader.com reader asks, "Our HOA has an on-site custodian who is an employee of the association. Presently the custodian lives in the association one-bedroom apartment with electricity and water included, plus a monthly check in the amount of $350.
  • What to Do When a Day Care Pops up in Your HOA

    12 Aug 2014 | 1:00 am
    In many areas, zoning rules prohibit businesses from operating out of residential homes. But in California, that's not the case with child-care centers. Is that true in other states, too? And what does that mean in practice for HOAs? Here are the ABCs.
  • Smart Responses When Owners Insist on an HOA Audit

    1 Aug 2014 | 1:00 am
    In this week's tip, we offer a glimpse into state laws on whether owners can demand your HOA do a formal audit of its books. And, frankly, the laws on audits for associations are all over the board. Here's a taste of the different ways they're treated:
  • Owners Demand an Audit of Your HOA Books: Tips for Responding

    1 Aug 2014 | 1:00 am
    In most cases, an audit is done when the homeowner association board decides it wants one. But in some states, like Colorado, owners can demand an audit. Here we discuss when owners have a right to insist on an audit, whether it's even necessary, and tips on handling such a request properly.
 
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    Blog

  • How to Grab Attention Online

    21 Aug 2014 | 5:00 am
    How many of you know someone who dumped a bucket of ice water on their heads for charity? How many of you have dumped a bucket of ice water on your head? How many of you sat and watched the donations for ALS pour in and think, “Man, I wish I had thought of that.” Even though some people may be missing the point and just dumping the ice and not writing the checks, most nonprofits are wishing they had that amazing reach and surge of donations.  It all has to do with those catchy, auto-play videos.  It’s hard to predict what will take off and go viral, but you can…
  • 3 Social Media Numbers Your Board Needs to See

    20 Aug 2014 | 5:00 am
    Winston Churchill once said, “However beautiful the strategy, you should occasionally look at the results.” You have the tools to measure reach and impact on audience, but if you’re not presenting the right data to your board, your efforts in social media and engagement will quickly lose their backing. Here are 3 things you need to track to prove your association is getting value from the time you’re spending on social media. Ditch Follower Counts/Report on Interaction While most social media novices want to know raw numbers like how many followers or page likes, this…
  • 5 Ways to Keep Connections Alive

    19 Aug 2014 | 5:00 am
    Who knows why we fall out of touch with colleagues. There could be a million reasons ranging from changes in the industry and your career to a shake-up in someone’s personal life. Sometimes proximity plays a role, or perhaps a big project dominates. I could go on and on. The point is that rarely do professional relationships end due to malice or distaste. It’s often due simply to life doing its thing.   Having said that, we all know how important it is to keep in touch with your connections. Leaving a good impression on someone is very valuable and you never know when…
  • How to Handle Constant Criticism

    14 Aug 2014 | 5:00 am
    You may have noticed that association leaders are easy to criticize. They have hundreds and thousands of people to answer to, but first of all they ask for the criticism by way of any channel of feedback from casual conversations to surveys.  We’ll be the first to say that feedback is absolutely essential to being a great leader, making members happy, and, well, keeping your job. Honestly, as an association leader you probably wish you had more of it... from some people.  But sometimes all that wonderful, helpful criticism can get overwhelming or, more likely, you’re not…
  • 9 Tips for the Perfect Hook

    13 Aug 2014 | 5:00 am
    As an introvert, making small talk is more nerve-wracking than presenting a topic I’m passionate about on stage in front of 100 people. Why? On stage I can hook people (in a very controlled way) into wanting to learn more. In person, I find myself answering their questions a bit too literally and in my frantic need to get the conversation ball back in their court, and give them the opportunity to talk about themselves, I rarely hook people into wanting to know more about me. Opportunity lost. Your association’s content doesn’t have the length of a presentation to capture…
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    GrowGlobally.org

  • Six Factors Supporting Global Expansion

    Peter Turner
    31 Jul 2014 | 1:24 pm
                                  What drives strategic global growth for associations? That’s what the ASAE Foundation and MCI sought to find out in the first phase of a multi-year research initiative to study associations’ global operations and strategy. The research identified six key factors for proactive global growth. Nikki Walker of MCI will be joined by Kevin Mayeux of Institute of Internal Auditors, Janice LaChance of Special Libraries Association, and Sharon Moss of ASAE Foundation. They share will share: Key…
  • Successfully Selling Education in Europe

    Peter Turner
    28 Jul 2014 | 12:50 pm
    Join Ms. Jackie Oppenheim of the American Society of Mechanical Engineers and Mr. Murat Dogru of ASME Europe (MCI Brussels) as they present how ASME has grown its successful education and training business in the mature, competitive European market. When ASME decided to offer its successful training courses in Europe, multiple challenges had to be overcome. Hear about the sales and marketing strategy used, and how they tailored its courses to be more locally relevant to regional customers and members. Understand the connections, roles, and the impact the regional community had on the…
  • Partnering in China – Podcast Interview with Maria Tong

    Peter Turner
    30 Jun 2014 | 11:16 am
    Earlier this year, our GrowGlobally readers responded to a survey on the topics of most importance to them.  Our first response to GrowGlobally reader  survey preferences will be on partnering in China. As the results from the recent ASAE Foundation Study sponsored by MCI has shown, it isn’t that associations are not partnering.   The vast majority are.   Unfortunately, not all partnership deals are good ones for various reasons from over expectation to poor partner selection due diligence to a lack of appreciation of the different types of partnerships. One such example is the…
  • New ASAE Study Shows Commitment to Global Returns 10x the Value

    Peter Turner
    27 Jun 2014 | 8:19 am
                      In June, the ASAE Foundation and MCI released the results of the first year of a five year study to examine how associations are operating internationally at the ASAE Global Symposium in Washington, D.C. As the initial data were analyzed, it was determined that certain strategies led to greater success in implementation of global operations. The associations that demonstrate growth in this report are stimulating and meeting demand for service from international customers and members in significantly different ways than those who…
  • @CESSE Optimizing Sales Results for Certification, Certificate & Training Businesses

    Peter Turner
    25 Jun 2014 | 2:40 pm
    Whether you are selling certification in the United States or around the world, learn proven lessons on capturing potential candidates, how to motivate candidate behavior, and mixing education “prep products” to motivate and drive sales. We shall share a “two-pronged” approach to sales, build employer and employee demand and learn how to leverage strategic alliances. Two case studies of two successful programs (one small and one large) will be included. A “reaction panel” will provide reactions and insights from their own experience selling domestically and globally. Join us in…
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    Jeffrey Cufaude, Idea Architects

  • Behind the Scenes: Calibrating Content for Different Session Lengths

    Jeffrey Cufaude
    12 Aug 2014 | 8:32 am
    Same topic; different session lengths: 10 minutes, 60 minutes, 20 (then 25) minutes.That's the situation I have experienced for my keynote presentation on lifelong learning, Life's A Great Teacher: Are You A Great Student?First outing: a 10-minute late morning presentation at TEDxIndianapolis in 2012Second outing: a 60-minute opening keynote/general session at the 2013 Association of Fraternity Advisors (AFA) Annual MeetingThird outing: a 20-minute HEd (higher ed) Talk at the 2014 ACPA ConventionHow do you calibrate content and format to fill containers of such different sizes? I thought you…
  • Management Misdemeanors: 10 Crimes Against Increased Volunteer Engagement

    Jeffrey Cufaude
    8 Aug 2014 | 8:33 am
    Unfortunately, you don't have to look too far to find organizations regularly committing management misdemeanors that get in the way of them engaging the volunteers they say are so important to them. Keep yourself out of jail by making sure your group isn't caught doing any of these common 10 crimes.1.  Not asking at the onsetHard to believe, but not being asked is still one of most common reasons people say they don't volunteer. I've long believed that membership applications for any organization should also ask "Check all of the following ways in which you would be interested in…
  • 7 Simple Upgrades to Improve Conference R.O.I.

    Jeffrey Cufaude
    24 Jul 2014 | 7:53 am
    You know the old adage, "don't let perfect be the enemy of good."It's tempting to hold off on making improvements until you've got just the right enhancements ready to really rock the return on investment (ROI) a participant gets from attending your workshop or conference.But while you toil away to build the perfect, your participants often find an immediate good and register for another event.Don't let that happen.  Here are seven simple upgrades you can make to improve your conference ROI right now.1. Connect people at hosted tables.Meals are often one of the more intimidating moments…
  • What do you think?

    Jeffrey Cufaude
    10 Jul 2014 | 5:47 am
    Four seemingly innocent words that so often unleash such mayhem when expressed: what do you think?I witnessed this phenomenon in a retreat I recently facilitated. A staff member, eager to get feedback from board members, posed that simple question: "What do you think?"We've probably all learned the shortcomings of close-ended questions, but I'm not sure as much attention is paid to the possible pitfalls of open-ended questions.Asking, "what did you think?" is an invitation for completely unfiltered, unstructured, and unfocused input or feedback.  Anything goes ... and just about anything…
  • You Have to Invest to Get a Return

    Jeffrey Cufaude
    26 Jun 2014 | 8:35 am
    We don't have enough time.I don't think we have the resources.These are the increasingly common cries I hear from individuals and groups make about changes they want to make in their organization's culture or on a specific project, or when talking about new initiatives to explore.And my increasingly frequent response (after offering some empathy for their plight) is one simple question: Do you envision that changing anytime soon? The answer is generally no.So people have great aspirations.  But since they don't have the resources to do everything they envision, they opt to do nothing,…
 
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    KiKi L'Italien's Acronym Soup

  • The #ASAE14 Party List - Where to Go to See The Who's Who in Associations

    6 Aug 2014 | 11:02 am
    Every year the best networking at ASAE Annual happens at the parties and receptions after the sessions have concluded for the day. You’ll never know how much learning you are capable of until you are shouting about outdated membership models across a crowded table at a bar. Here is a handy-dandy list of parties and receptions happening at ASAE Annual in Nashville. Some of these may require RSVPs, but some will happily welcome walk-ins. Join your favorite association folks at these events. (If you’d like to add your event or make changes to an existing event, please send your info to…
  • 5 Lessons to My Younger Self

    20 May 2014 | 8:10 am
    FastCompany recently featured an article by Jane Porter that was all about what the founder of ModCloth would tell her younger self. I got to thinking about my own history and what I would tell my younger self, if I had the chance. For now, I know of no time machines that will allow me to go back and change things. But when the time does come for the chance to go back, here are the five things that will be at the top of my list to teach myself.1. Risk sounding stupid for clarity.There are so many times when I kicked myself for not asking more questions - and the truth is, the primary reason I…
  • Advice for the Emerging Association Professional

    10 Feb 2014 | 4:27 am
    After spending 12 years working in the association world, I am no longer considered an “emerging association professional”.  I could throw in a joke about this just meaning I’m getting old, but instead I wear it as a badge of honor! People from all walks of association life offer lunch or coffee, looking  to me for advice on how to successfully maneuver the mysterious and well-acronymed ocean that is the association industry!  Naturally, I look forward to any excuse for good conversation with a new acquaintance and these requests are both flattering and equally…
  • Do New Processes Make You Uncomfortable?

    4 Feb 2014 | 4:37 am
    It wasn't my idea, but the romance of it captured me. He had painted the picture for me: the snow softly falling in the warmth of the sun as we clutch hot chocolate in our hands watching his favorite hockey team play outdoors in an ice rink created in Yankee Stadium...fans cheering...hockey being played the way it was meant to be played before technology intervened...in the elements.Me: Freezing. Him: In bliss.Reality nipped at my fingertips and toes as the game started. We had arrived in New York ready for the NHL Stadium Series experience and I quickly realized that I needed more than…
  • My System for Getting Sh*t Done

    23 Jan 2014 | 6:58 am
    As many articles tout the Pomodoro Technique and GTD, my own habits for increasing productivity and breaking through procrastination are downright crude. I have come to recognize that in the world of productivity tools, my ideas might seem dysfunctional, but at least they are all mine. I present to you:KiKi's System for Getting Sh*t Done.Part 1: The Ramen Noodle MethodRamen noodles are embarrassingly good. At least, I think so. Cheap. Unhealthy. And good.I can afford better than ramen, but sometimes, on a really hard day, I long for the taste of them. When it's lunchtime and nothing else is…
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    ASAE CareerHQ.org Search Results

  • President and CEO | Association of Energy Services Professionals

    21 Aug 2014 | 4:18 pm
    US - OPEN, Qualifications:  A Bachelor’s degree is a preferred qualification although equivalent professional experience will be considered in lieu of the degree. Prior experience as a President or CE
  • Vice President, Development | Ecotrust

    21 Aug 2014 | 3:54 pm
    US - OR - Portland, Qualifications• 10-plus years of professional experience in a nonprofit organization or social enterprise; demonstrated success in a development function, building and maintaining relationships w
  • DATABASE ADMINISTRATOR | ASPPA

    21 Aug 2014 | 3:33 pm
    US - Arlington, VA, Education/Experience/Skills Required: Intermediate to advanced level of Personify and SQL knowledge. Bachelor’s degree in engineering, computer science or another highly technical field. Ext
  • Executive Director | Florida College System Activities Association

    21 Aug 2014 | 1:03 pm
    US - Tallahassee, A successful candidate should have knowledge of Florida legislation pertaining to education, experience or knowledge of member colleges of the Florida College System, and background in rules and eligi
  • Advertising Sales Manager | Association Forum of Chicagoland

    21 Aug 2014 | 12:58 pm
    US - Chicago, Minimum of one to three years’ sales experience, preferably event and/or advertising sales. Management position; does not supervise staff. Knowledge, Skills and Abilities: Excellent written, ve
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    Find Your Passion. Land at the Top.

  • 8 Ways to Optimize Your LinkedIn Profile

    Career Coach / Resume Writer for Association Executives
    5 Aug 2014 | 5:00 am
    Whether you’re on LinkedIn to look for a job, to network, or to engage in business or career development, one of the most important assets you can have is a well-crafted profile. Many people neglect to optimize their profile page, and this could mean lost opportunities down the road. The truth is that with just a bit of time and effort, you can transform your profile and make it more attractive to potential employers, clients, prospects, and colleagues. Below are some of the best tried-and-true tips for revamping your LinkedIn profile. Choose a Great Photo: First things first: you…
  • Use This Headshot Tip to Make Your Intended First Impression

    Career Coach / Resume Writer for Association Executives
    1 Jul 2014 | 5:00 am
    Everyone knows the basic rules of resume and social media photos. They should be head shots, you should dress appropriately, and it’s better to have one all-purpose photo than it is to present yourself as strictly business on one site and the chief of party central on another. Now there’s a new wrinkle in the rules. What can undo all your careful planning? The Experiment According a study reported in PLOS ONE, California Institute of Technology researchers decided to see if head shots of the same subject taken at different distances made a positive or a negative first impression…
  • FAQs About Job Offers: Part Two

    Career Coach / Resume Writer for Association Executives
    24 Jun 2014 | 10:07 am
    It’s a good problem to have, but still a problem – what do you do if you let your current boss know you’re accepting a new position, and they tell you they don’t want to lose you? Question: I was offered a job, but when I turned in my resignation at my current company, my boss made me a counter-offer to stay. What should I do? Answer: This is a tricky one, because Careerbuilder.com says that there is an 85% chance that an employee who accepts a counteroffer will not be working at the company in six months. Many times, it’s because the employee was fired, not because they…
  • Freedom from Speaking Jitters

    Career Coach / Resume Writer for Association Executives
    3 Jun 2014 | 5:00 am
    You’re doing your job well. In fact, you have become your group’s expert in some process or body of information. Now, the owner of the company has called upon you to make a presentation of your latest work. Bonuses, reputation, and continued financing of projects may be on the line. You start sweating and picturing yourself tongue-tied in front of corporate VIP’s. You’ve got the public speaking jitters. Even high-performing individuals at times deal with acute discomfort in speaking before groups of people. For some, the threshold may be a roomful, while for others a…
  • Be Intentional About Your Career Legacy

    Career Coach / Resume Writer for Association Executives
    13 May 2014 | 8:28 am
    I had the opportunity this month to visit Poland – what a trip! Reconnecting with family, visiting the Warsaw Uprising Museum where my grandpa’s picture is posted, and touring the country – all of these contributed to an amazing experience. Going back to our roots is an important exercise. It reminds us of our heritage and inspires us to leave a legacy for those who will come after us. Remember that we leave a footprint in our careers as well as in our personal lives; use these tips as reminders to be intentional about your professional legacy. Clarity – Businesses aren’t the only…
 
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    Chamber Professionals Community

  • Chambers, Likes Are Leads. Identify Them. Close Them.

    Frank J. Kenny
    21 Aug 2014 | 11:52 am
    Chamber Pros Insider Tip #96 What do you think of thunderstorms? When I was growing up in Michigan, we had some pretty serious storms come through. I loved to watch the lightening flash across the sky. Mom always made us get away from the windows, afraid we would get hurt. I guess that can happen, but as […] The post Chambers, Likes Are Leads. Identify Them. Close Them. appeared first on Chamber Professionals Community.
  • Is it Time to Reinvigorate or Ditch your Chamber Event?

    Christina Green
    21 Aug 2014 | 6:00 am
    A member of the Chamber of Commerce Professionals Group on Facebook asked: We are attempting to kill a beloved event and come up with a new community event. Ideally, looking for a community event that can bring in $4-$5k, relatively light lifting (please!). Would love to hear your best ideas!! If your chamber has an […] The post Is it Time to Reinvigorate or Ditch your Chamber Event? appeared first on Chamber Professionals Community.
  • Did You See These Chamber Posts on Facebook?

    Frank J. Kenny
    20 Aug 2014 | 11:54 am
    Chamber Pros Insider Tip #94 As you know, Norma is a professionals photographer. She understands apertures, focal length, flare, stops, and a bunch of other terms I nod to. But I, am the butterfly whisperer. I came across this fellow and I just kept telling it, “It’s OK. It’s OK. Don’t fly away. Stand still…”. It […] The post Did You See These Chamber Posts on Facebook? appeared first on Chamber Professionals Community.
  • The Key to Attracting Gen Y to Chamber Events

    Christina Green
    20 Aug 2014 | 6:00 am
    There have been countless articles written on what Millennials want. The stereotype paints them as egocentric do-gooders. While the egocentric part  is a little heavy-handed for an entire generation, their interest in changing the world is evident. We’ve even mentioned appealing to their need to help others is a great way to get them involved with the […] The post The Key to Attracting Gen Y to Chamber Events appeared first on Chamber Professionals Community.
  • Chambers, Reach Exactly Who You Need to Reach

    Frank J. Kenny
    19 Aug 2014 | 11:13 am
    Chamber Pros Insider Tip #94 This is fun.  Check out this panoramic shot by my friend Lisa Farquharson of the Dalles, Oregon, Chamber. She shared the image as a Facebook post and also made it her header. Nice work Lisa. Beautiful place. Lisa shared that she used the Panorama Camera 360 app on her phone for this. On to […] The post Chambers, Reach Exactly Who You Need to Reach appeared first on Chamber Professionals Community.
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    XYZ University

  • Come see us at #ASAE14!

    XYZ University
    5 Aug 2014 | 2:44 pm
    We are gearing up for a fun-filled weekend of networking with association professionals as part of the ASAE Annual Meeting and Expo in Nashville, August 9-12. We’re so excited that we thought we’d give you a sneak peek at some of the great reasons to come visit XYZ University at this year’s event (Booth #1713). Don’t miss it! And don’t forget to grab a copy of Sarah Sladek’s latest book at the ASAE Bookstore or talk to us about custom book orders at our booth! See you in Nashville!
  • Why you don’t understand those young’uns

    Amanda Kaiser
    22 Jul 2014 | 2:57 pm
    Copyright: andresr / 123RF Stock Photo “When I was your age I used to walk to school five miles through three feet of snow uphill both ways.” How many of you have a statement similar to this from someone of an older generation? We like to laugh about this statement but there’s a bit of truth to it. Every generation feels the next generation is softer and more pampered. We also misremember the past, framing the events in our minds as either much better than or much worse than they really were. For these reasons, drawing on your young member or young professional experiences won’t help…
  • What’s trending in talent development?

    Shannon Neeser
    16 Jul 2014 | 5:45 am
    We need talent to survive. We all know that. What you might not know is how to attract, develop and retain the top talent. That’s where XYZ University comes in. There’s a talent war currently happening and even if you can get the talent you need, keeping it looks different than it did even a few years ago. One of the best ways to ensure your company has the right talent and a solid foundation for retention, is to develop talent from within. You know what you need and many times you know which employees are best equipped to provide those needs to you. At the same time, your employees…
  • What members want: The new meaning of value

    Shannon Neeser
    10 Jul 2014 | 1:47 pm
      Copyright: iqoncept / 123RF Stock Photo The problem with your young association members is that they’re always changing. Each generation is a little bit different; they value experiences differently. How you attracted young members a decade ago probably isn’t working for you today; Gen X is not Gen Y is not Gen Z. And even if your association gets these generations in the door, keeping them there is just as challenging. If your association is going to be around to worry about the next generation of membership, you need to know what the next generation of member values now. Real…
  • Finding your niche

    Shannon Neeser
    3 Jul 2014 | 7:23 am
    Your association isn’t for everyone. You serve a specific industry and a specific type of professional within your industry. The better you understand your audience and your own purpose, the better you will be able to serve your members. Recognizing your own niche will also help you properly market your association. You’re unique; you are not actually competing with all the other associations in your industry out there. You’re best at being what you are, and that’s exactly what you need to focus on. Stand out Generation Y doesn’t want to blend in with the crowd, they want to…
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    Affinity Insights

  • Why Experiential Design?

    affinitycenter
    6 Aug 2014 | 8:03 am
    Greg Bogue, Experience Architect of Maritz Travel will be speaking with ACI’s Giulietta Versiglia at ASAE Annual Meeting. He recently posted a blog on Social Table’s blog. We’ve reposted it here to share with you some of his ideas before the presentation. To learn more about how they can be applied in associations to help attain membership goals, attend our session, “Thanks for the Memories: Turning Member Experiences into Loyalty” on August 12th at 10:30 am.   The event industry has always been about creating experiences. So why is experiential design suddenly on the top of…
  • Combating Low Member Engagement

    carolyn valliere
    22 Jul 2014 | 11:18 am
    By Carolyn Valliere, marketing director of Affinity Center International A recent MGI Membership Marketing report found 50 percent of associations reported an increase in their membership in 2014. The report cited the increase in membership was mainly due to an association’s membership acquisition program. In addition, while new membership acquisitions were shown to be strong, member renewals were shown to have dropped as much as 35 percent from the previous year. When asked, executives cited the top three reasons for the downturn in membership renewals were lack of engagement, budget cuts…
  • Creating a Positive Experience for Loyal Members

    affinitycenter
    7 Jul 2014 | 11:01 am
    By Natasha Ettienne-Modeste, marketing program manager of Affinity Center International Providing members with remarkable experiences and showing appreciation are a trending topic in today’s association world. So how, exactly can you make a lasting impression and an unforgettable experience? It all starts with engaging the member from the very start of the process to the very end of the process and leaving them with takeaways that will add value to their lives. The saying “first impressions are important,” is a very true statement. Here are 5 ways your association can create a positive…
  • Marketing AchieveLinks to Your Members Just Got Easier

    carolyn valliere
    25 Jun 2014 | 11:54 am
    By Carolyn Valliere, marketing director of Affinity Center International The more members you have participating in the AchieveLinks program the more your association will benefit and here are some great tips to get more out of your AchieveLinks membership. *Check out the Resource Center: We made communicating the value of the program easier for you by providing you with free marketing materials located in your resource center. *Did you know you can Buy Links Points Packs? Buy Links in bulk and distribute them to your volunteers, employees, board members etc., to reward them for a job well…
  • Introducing OnePoint!

    affinitycenter
    16 Jun 2014 | 11:53 am
    We are so excited to finally be able to share a new program we have been working on for a while. The program, OnePoint Business Purchasing, offers association members a selection of vendors, including well-known companies like Office Depot and VistaPrint, substantial discounts on business-related products and services as well as rewards points. Associations can even use it for themselves! Businesses will be able to save up to 60 percent on purchases as well as earn reward points for every dollar they spend, which can be redeemed for a variety of merchandise, travel or gift card rewards. Read…
 
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    managementtrust.com

  • Reaching Out is On-going at The Management Trust

    31 Jul 2014 | 12:32 pm
    It was 9:00 am on Thursday morning, and our Tustin office was already operating in high gear! Nearly 100 employee owners from our Southern California offices had gathered together to partner with Stop Hunger Now in assembling nearly 40,000 packages of food!                       Stop Hunger Now is an international hunger relief non-profit organization that coordinates the packaging and distribution of food and other life-saving aid to people in developing nations. Founded in 1998, it has mobilized over 450,000 volunteers to send more than…
  • Emphatic Empathy, and why the Perception of a Problem is a Problem in the Customer Service Industry

    31 Jul 2014 | 12:25 pm
    Recently I was booking a flight for a visit to one of our divisions when I encountered a problem with the airline’s website. Unable to complete my ticket purchase, I was instructed to call customer service. I spent about 5 minutes following the instructions of the auto-attendant to press certain buttons to access certain menus. I finally gave up and started pressing “0” repeatedly until I was patched through to a “customer satisfaction” representative. After another 5 minutes of waiting on hold and being forced to listen to that god-awful, overly-processed electronica music, I was…
  • Casual For A Cause

    1 Jul 2014 | 4:47 am
             As one of our recurring Community Outreach projects, The Management Trust–Transpacific designates two months during the year as “Casual for a Cause” months. For those months, our employee owners are able to donate $2 for every day they choose to dress casually. The resulting funds are then donated to a charity or organizational need. June is our first “Casual for a Cause” month for 2014 and we have chosen to support the Wounded Warrior Project®. Wounded Warrior Project® (WWP) strives to honor and empower our Wounded Warriors and help…
  • Inspiring Each Other Through Taking The Journey

    2 Jun 2014 | 11:55 pm
      At the beginning of 2014 The Management Trust released a new mission statement: "To Inspire Each Other to Take Ownership of Our Potential" Now we have asked our employee-owners to submit their reflections on how this mission statement applies to them and their jobs. The sixth entry is posted here. If this resonates with you let us know by leaving a comment at the end of the article!   Inspiring Each Other Through Taking The Journey by Carla Hanchett, Division Assistant to V.P. of AccountingThe Management Trust-Northwest   Scene (My daughter is hurriedly searching the house…
  • Inspiring Each Other Through Leading By Example

    26 May 2014 | 11:24 pm
      At the beginning of 2014 The Management Trust released a new mission statement: "To Inspire Each Other to Take Ownership of Our Potential" Now we have asked our employee-owners to submit their reflections on how this mission statement applies to them and their jobs. The fifth entry is posted here. If this resonates with you let us know by leaving a comment at the end of the article!   Inspiring Each Other Through Leading By Example by Bill Sorenson, A/R SpecialistThe Management Trust-CDC   I nominate my bosses as inspiration:  Ron Rice, Steve Stepleton and Craig…
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    Event Garde Blog with Aaron Wolowiec

  • Take advantage of the benefits gap

    Kristen Parker
    19 Aug 2014 | 5:24 am
    A friend of mine was lamenting the other day that soon she’ll have fewer health care benefits. Looking to cut costs, her employer switched health care plans and decided to eliminate some “frills.” But the kicker: She’ll be paying more. Unfortunately, as businesses continue to recover from the recent economic downturn, and now with the introduction of the Affordable Care Act, this scenario will probably become more common. As much as businesses would love to provide full coverage for all their employees and their families, some just can’t. In addition, many employers are no longer…
  • When your gut speaks, listen

    Kristen Parker
    5 Aug 2014 | 6:05 am
    As a mom, I’ve learned to recognize that feeling. You know, that feeling in your gut that something isn’t quite right. The kids are too quiet. Maybe a sleepover when my kid seems sluggish (and later gets sick) isn’t a good idea. After 12 years of practice, I’ve finally learned to listen to my gut. So why is that so hard to do in the workplace? Because as a parent, I’m not faced with mounds of data, mission statements and internal politics. I’ve written before about the importance of data. They can be powerful decision-making tools. Business executives love data, and expect their…
  • Bonus content: Event Garde e-news – August edition

    Kristen Parker
    31 Jul 2014 | 6:14 pm
    Jenny Hill, database coordinator Q & A with Jenny Hill, Database Coordinator Q: What keeps you busy when you’re not working for Event Garde? A: In addition to working for Event Garde, I also work full time as an overnight customer service manager, so the rest of my time is spent sleeping! Q: What’s your biggest vice? A: I enjoy watching TV. I have nearly 30 shows from this year on my DVR. Q: If you could visit anywhere in the world, where would it be, and why? A: I would love to go to Egypt and see the pyramids. I think it would be awesome to see. Q: What book, fiction or…
  • Happy employees, big dollars

    Kristen Parker
    29 Jul 2014 | 5:07 am
    I remember the first time a boss took me out to lunch for a job well done. It was my first job out of college, and the editorial staff had just launched our newly designed magazine. As editor, I wrote and scrutinized thousands of words. I’m pretty sure the designer and I spent weeks staring at a computer screen and proofs. I’m fairly certain the lunch wasn’t that amazing. But the conversation was. As a new college graduate, the praise tasted far better than the food. It wasn’t much, but at the end of the day, we felt appreciated and engaged in the success of the association. The…
  • Association membership is on the rise

    Kristen Parker
    22 Jul 2014 | 5:07 am
    I love my Barnes and Noble membership. Last Christmas, I saved nearly $100 because I was a member. I also love my World Market membership because, well, I enjoy the wine discounts. And then, there’s my Public Relations Society of America membership, which provides professional development, networking opportunities and member-only must-haves for public relations junkies like me. Simply put: Membership has its perks. So that must be why associations are experiencing a steady increase in memberships. Marketing General Inc. recently released the results of its annual Membership Marketing…
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    GrowGlobally.org

  • Six Factors Supporting Global Expansion

    Peter Turner
    31 Jul 2014 | 1:24 pm
                                  What drives strategic global growth for associations? That’s what the ASAE Foundation and MCI sought to find out in the first phase of a multi-year research initiative to study associations’ global operations and strategy. The research identified six key factors for proactive global growth. Nikki Walker of MCI will be joined by Kevin Mayeux of Institute of Internal Auditors, Janice LaChance of Special Libraries Association, and Sharon Moss of ASAE Foundation. They share will share: Key…
  • Successfully Selling Education in Europe

    Peter Turner
    28 Jul 2014 | 12:50 pm
    Join Ms. Jackie Oppenheim of the American Society of Mechanical Engineers and Mr. Murat Dogru of ASME Europe (MCI Brussels) as they present how ASME has grown its successful education and training business in the mature, competitive European market. When ASME decided to offer its successful training courses in Europe, multiple challenges had to be overcome. Hear about the sales and marketing strategy used, and how they tailored its courses to be more locally relevant to regional customers and members. Understand the connections, roles, and the impact the regional community had on the…
  • Partnering in China – Podcast Interview with Maria Tong

    Peter Turner
    30 Jun 2014 | 11:16 am
    Earlier this year, our GrowGlobally readers responded to a survey on the topics of most importance to them.  Our first response to GrowGlobally reader  survey preferences will be on partnering in China. As the results from the recent ASAE Foundation Study sponsored by MCI has shown, it isn’t that associations are not partnering.   The vast majority are.   Unfortunately, not all partnership deals are good ones for various reasons from over expectation to poor partner selection due diligence to a lack of appreciation of the different types of partnerships. One such example is the…
  • New ASAE Study Shows Commitment to Global Returns 10x the Value

    Peter Turner
    27 Jun 2014 | 8:19 am
                      In June, the ASAE Foundation and MCI released the results of the first year of a five year study to examine how associations are operating internationally at the ASAE Global Symposium in Washington, D.C. As the initial data were analyzed, it was determined that certain strategies led to greater success in implementation of global operations. The associations that demonstrate growth in this report are stimulating and meeting demand for service from international customers and members in significantly different ways than those who…
  • @CESSE Optimizing Sales Results for Certification, Certificate & Training Businesses

    Peter Turner
    25 Jun 2014 | 2:40 pm
    Whether you are selling certification in the United States or around the world, learn proven lessons on capturing potential candidates, how to motivate candidate behavior, and mixing education “prep products” to motivate and drive sales. We shall share a “two-pronged” approach to sales, build employer and employee demand and learn how to leverage strategic alliances. Two case studies of two successful programs (one small and one large) will be included. A “reaction panel” will provide reactions and insights from their own experience selling domestically and globally. Join us in…
 
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    MultiView Blogs | True Stories from a Life in Digital Media

  • Your Silent Salesman

    contentnick
    21 Aug 2014 | 5:49 am
    B2B buyers are smarter than ever Last week the Executive Board released a staggering statistic.  Staggering in that it made a lot of sense but at the same time staggering that business was going on “as usual.” 57 percent — that’s how far the average B2B buyer is through the purchase decision before engaging a supplier sales rep. Does this mean that B2B clients are doing their homework?  Are they consuming content from vendor websites? What could they possibly learn that the sales reps didn’t already provide? And how are they doing this before even talking to the sales department?
  • Guest Blogger, Julie Bernhard: How to recruit new members through your e-newsletter

    adicharry
    19 Aug 2014 | 2:19 pm
    A survey was published recently that revealed some not so good news for the association membership sphere.According to the survey, approximately 41 percent of mid-and large-sized associations are reporting stagnant or declining membership levels.While the numbers may be brow-raising, it doesn’t have to be all doom and gloom.  The key to turning the tables in this recruitment revelation could lie where it is least expected.  An e-newsletter can do a whole lot more than inform.  It has the potential to be the recruiting team’s newest best friend – if utilized appropriately.  Rather…
  • Tips for Overcoming Objections in the Workplace

    lweiss2012
    15 Aug 2014 | 1:47 pm
    Many workplace leaders might remember those defining moments on their youth sports teams. They recall those opportunities where they could have taken a shot for the winning goal, or fallen back from the fear that they could not achieve their hopes. The legendary NBA Basketball star, Michael Jordan famously said “I‘ve missed more than 9,000 shots in my career. I’ve lost almost 300 games. 26 times I’ve been trusted to take the game winning shot and missed. I’ve failed over and over again in my life and that is why I succeed.” One misses all of the opportunities they never pursue.
  • Guest Blogger, Christina Nava: 8 tips to have a successful internship

    adicharry
    15 Aug 2014 | 8:59 am
    Upon landing my first content editing internship here at MultiView, I had no idea what I was getting myself into. I knew it was going to be challenging, and I’d learn a lot. What I didn’t know was how much of a “real job” it would feel like. Internships are designed to give you on-the-job experience and provide you with more skills to increase the likelihood of landing a job in the career field you’re aiming for. With that said, here are eight tips I’ve learned based on my experience with MultiView to help you have a successful internship and make sure you get everything out of it…
  • Is Google+ relevant to B2B marketing?

    adicharry
    14 Aug 2014 | 2:50 pm
    As most marketers know, Google plays an important role in a company’s online exposure. However, many marketers are still contemplating the role Google+ plays in the B2B marketing world. There are plenty of social platforms that can be utilized, but companies should have a plan when deciding what platforms they plan to engage. Despite what many may think, there is a place for Google+ in B2B marketing. Here are a few points to think about when crafting a marketing strategy on Google+. Posting Google+ posts need to be well balanced; featuring a consistent mixture of entertainment and industry…
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    Association Adviser

  • Are You Engaging Your Meeting Participants?

    Sarah Sain
    19 Aug 2014 | 8:00 am
    The term "attendee" is outdated. At today’s meetings, "participant" is a much more accurate term. That’s because today’s participants are more engaged in the meetings experience than ever. The post... For more about this topic, click on the headline.
  • How to Welcome New Staff to Your Association

    Katie White
    19 Aug 2014 | 7:00 am
    There’s another audience besides members that deserves some TLC: new association staff. These are the people who take care of the day-to-day operations that sustain an association, so it’s important... For more about this topic, click on the headline.
  • John Graham on Mobile, Agility and Association Pay

    Association Adviser staff
    18 Aug 2014 | 11:15 pm
    Exclusive Association Adviser interview with John Graham, president of ASAE The Center for Association Leadership. ASAE, which supports the interests of more than 21,000 association executives and... For more about this topic, click on the headline.
  • The Power of Live Events (and Shuttle Buses)

    Hank Berkowitz
    18 Aug 2014 | 11:00 pm
    Why you should always go in person and share a ride. Plus, ten ways association events are better than they used to be. The post The Power of Live Events (and Shuttle Buses) appeared first on... For more about this topic, click on the headline.
  • Best of the Web: August 2014

    Association Adviser staff
    18 Aug 2014 | 10:00 pm
    Surprise! Reward Attendees With the Unexpected Samantha Whitehorne Associations Now The Hidden Qualities and Tiny Tricks That Make Someone An Influential Leader Vivian Giang Fast Company The... For more about this topic, click on the headline.
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