Association Management

  • Most Topular Stories

  • Five Ways NOT to Brainstorm

    Spark Consulting
    Elizabeth Weaver Engel, CAE
    5 Sep 2014 | 1:05 pm
    Brainstorming has come under fire recently as being a crummy way of coming up with new ideas. Perhaps it’s because people are doing one or more of the following? Inviting as many people as possible – the more, the merrier! (Of course, that means most people won’t have a chance to speak, but too bad for them, right?) Only the Very Important People get to contribute ideas. (Everyone who’s not Very Important is just a spectator – after all, she’s not Very Important, so how could she have good ideas anyway?) Start picking at any idea that’s raised…
  • Surest way to lose a volunteer...

    Mariner Management
    17 Jul 2014 | 7:04 am
    I came across Ashima Goyal-Siraj’s piece in Volunteer weekly, The “Oh! by the way” trap. It’s in response to an article by Thomas McKee on the same subject, and one that I—and just about any volunteer—can relate to.
  • Virtual Lunch -- Think like the Experts: Experienced Tips for a Hassle Free AMS Selection

    KiKi L'Italien's Acronym Soup
    27 Aug 2014 | 5:48 am
    Does the thought of selecting a new Association Management System (AMS) give you an instant headache? If you answered yes, attend the ASAE Membership Section Council’s webinar "Think like the Experts: Experienced Tips for a Hassle Free AMS Selection” on Thursday, September 18th from 12:00 – 1:00pm ET.  http://buff.ly/1mRtnxN    During this webinar, you will gain insights on navigating the AMS selection process and hear from three experienced association professionals on making this process as painless as possible. We promise to share tips on:…
  • Fun and games for associations

    Event Garde Blog with Aaron Wolowiec
    Kristen Parker
    16 Sep 2014 | 5:38 am
    Just about everyone I know is addicted to Candy Crush. (Not me. I tried and was terrible.) And I have quite a few friends who thrive on becoming king of a location on FourSquare. Me? I get excited when I get a new badge on my hotels reward program and can share it on Facebook. Ah, Facebook. Its gamification genius has taken social media by storm. In fact, it seems companies of all sizes are joining the gamification bandwagon. But what is it? According to Clickipedia, “Gamification is used by brands to motivate employees, create healthy competition among teams, generate buzz or social proof…
  • Matching Your Channel to Your Audience

    Spark Consulting
    Elizabeth Weaver Engel, CAE
    16 Sep 2014 | 7:23 am
    One of the most important principles in creating successful multi-channel communications is to match your channel to your audience and your purpose. Are you sharing information about something that’s open to the public? Use public channels like Facebook, Twitter, and unprotected areas of your website. Are you sharing information about something that’s for your members only? Use member-only channels like your member enewsletter and member-only areas of your website. Are you sharing information about something that’s available only to a sub-set of people? Use email or direct mail to…
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    Spark Consulting

  • Matching Your Channel to Your Audience

    Elizabeth Weaver Engel, CAE
    16 Sep 2014 | 7:23 am
    One of the most important principles in creating successful multi-channel communications is to match your channel to your audience and your purpose. Are you sharing information about something that’s open to the public? Use public channels like Facebook, Twitter, and unprotected areas of your website. Are you sharing information about something that’s for your members only? Use member-only channels like your member enewsletter and member-only areas of your website. Are you sharing information about something that’s available only to a sub-set of people? Use email or direct mail to…
  • Explaining Marketing to a Kid

    Elizabeth Weaver Engel, CAE
    9 Sep 2014 | 6:54 am
    A few years ago, the association that I was working for had probably the best “bring your kid to work” day I’ve ever seen. One of our activities was a “career scavenger hunt,” where the kids had to find the people who were participating, and then each of us had prepared some sort of activity to help the kids understand what we do. Mine was a marketing activity, and got me thinking: what’s the simplest way to explain marketing? After all, I only had about 5 minutes to explain this to kids ranging in age from 5 to 17. Here’s what I came up with: Marketing…
  • Five Ways NOT to Brainstorm

    Elizabeth Weaver Engel, CAE
    5 Sep 2014 | 1:05 pm
    Brainstorming has come under fire recently as being a crummy way of coming up with new ideas. Perhaps it’s because people are doing one or more of the following? Inviting as many people as possible – the more, the merrier! (Of course, that means most people won’t have a chance to speak, but too bad for them, right?) Only the Very Important People get to contribute ideas. (Everyone who’s not Very Important is just a spectator – after all, she’s not Very Important, so how could she have good ideas anyway?) Start picking at any idea that’s raised…
  • Five Tips for Success with Ad Hoc Volunteers

    Elizabeth Weaver Engel, CAE
    29 Aug 2014 | 6:59 am
    Thanks to ASAE’s 2008 Decision to Volunteer study, we know that our members are eager to volunteer. But thanks to generational trends and research, we know that our volunteers are looking for different volunteer experiences, more of the ad hoc or micro-volunteering type.     When you’re used to working mostly with standing committees, though, it can be tough to figure out how to create good ad hoc volunteer work. The top five tips to success are: Make a specific ask. Bad: “We need some articles for upcoming association enewsletters. Contact (generic email address)…
  • What I’m Reading

    Elizabeth Weaver Engel, CAE
    27 Aug 2014 | 7:21 am
    Quick list – there’s been lots of good stuff lately, but I’m sharing most of it via my Twitter feed these days. Great post from John Haydon about the human factors that influence email open rates (hint: it should be all about THEM, not all about YOU). I’m usually not a fan of “10 tips to be more productive” articles, mostly because those lists tend to be comprised of SERIOUSLY OBVIOUS stuff, but this one isn’t and it’s quite good. Jeffrey Cufaude shares 10 volunteer engagement crimes – which are you guilty of? What does your association do…
 
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    Effective Database Management » Blog

  • Some tips on how marketing and membership staff can work effectively with the CEO

    Wes Trochlil
    18 Sep 2014 | 2:31 am
    This article, co-authored by Scott Oser and myself, outlines some highlights from our sessions at the recent ASAE Membership & Marketing Conference.
  • Why you shouldn’t build your own software (from someone who knows!)

    Wes Trochlil
    16 Sep 2014 | 2:25 am
    This blog post is LONG and fascinating. It’s written by the CEO of an AMS company explaining why associations should not build their own AMS product. Sure, he’s got a vested interest in associations buying off-the-shelf software, but he has an interesting perspective because prior to running his own AMS company, he was actually hired by an association to build a custom solution for them. His experience underscores what I’ve told my clients for years: Associations should not be in the business of designing their own database.
  • New Article Posted – Amazon and Other e-Commerce Sites Set the Bar

    Wes Trochlil
    4 Aug 2014 | 8:58 am
    Amazon.com is easily my favorite place to shop online. Everything about the experience there is top-notch. Of course, any of us who shop on Amazon have had the same or similar experiences. That includes your members, too. And therein lies the rub for all associations. Click here to read the rest of the article. Of course, if you’re already on my announcements list, you would have received notice of this new article right in your email box. Not signed up yet? Click here to sign up.
  • See me at the September 4 ASAE Idea Swap

    Wes Trochlil
    4 Aug 2014 | 1:32 am
    On September 4, I’ll be the featured speaker at the Loudoun County Idea Swap hosted by ASAE and held at the National Recreation and Park Association in Ashburn, VA. Click here to get all the details here and register. It’s free!
  • REMINDER: Free Seminar on Data Management

    Wes Trochlil
    28 Jul 2014 | 6:33 am
    Tate & Tryon is hosting a FREE seminar on data management, designed especially for C-suite executives, this Wednesday, July 30, from 9am-11am, in Washington, DC. I’ll be speaking on the panel. Click here for details and registration.
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    Velvet Chainsaw | Midcourse Corrections

  • Why Technology Alone Will Not Move The Needle For Conferences

    Jeff Hurt
    16 Sep 2014 | 12:03 pm
    I’m a fan of technology. I’m usually an early adopter of the next shiny tech tool for individuals. And I typically try to understand if and how that tech tool may help organizations, learning and conferences. But, and it’s a big, big but: technology alone will not truly move your conference needle. Technology Isn’t Your Savior My email box is littered with announcements of the next great event technology. Most of them have gone nowhere. Occasionally, a new event technology—like the conference app–will truly move the needle. Usually though, technology is not enough. Technology…
  • Your Conference Logo Needs Policing

    Wendy Holliday
    15 Sep 2014 | 12:32 pm
    Ok, you get it – Your Conference is a Brand. You’ve moved beyond the “annual meeting” into something more meaningful to your attendees. You’ve got your conference mission. You know how your conference will advance the profession and what’s in it for your participants. Now it is time to put your hard work into action. Design your conference logo. Adopt a repeatable look and feel (visuals) for communicating the benefits of attending. Creating A Conference Logo Why take the time to create visuals and a logo for your conference? How will it translate to improved results? 1. A Strong…
  • Declining Sponsorship Dollars? Here Is How To Increase The Value!

    Jeff Hurt
    12 Sep 2014 | 7:57 am
    Are you whining about declining sponsorship dollars? What are you doing to enhance your relationships with sponsors. And keep them close? Velvet Chainsaw’s VP, Expo/Sponsor Sales & Activation, Donna Kastner, talks with PSAV’s The Intersection on increasing sponsorship value. What are you doing to increase sponsorship value? What challenges do you face with your conference sponsorships? The post Declining Sponsorship Dollars? Here Is How To Increase The Value! appeared first on Velvet Chainsaw's Midcourse Corrections.        Related…
  • You Must Recruit The Powerhouse Of Your Attendees’ Brains For Real Engagement

    Jeff Hurt
    11 Sep 2014 | 1:59 pm
    Have you ever had a slap-your-forehead-duh-moment? Without realizing it, you have literally tapped, one of the most important regions of your brain: the prefrontal cortex (PFC). It’s the area directly behind your forehead. The PFC is a powerhouse region of your brain. It controls whether your attendees are engaged at your event. You need to know how to kick-start the PFC if you want your attendees to pay attention and be involved. And how to avoid shutting down your attendees’ PFC. The Powerhouse Portion According to author Erika Garms, the PFC is a fascinating section of our brain. It…
  • Time To Face This Ironic Truth: We Do Not Learn From Experience

    Jeff Hurt
    10 Sep 2014 | 10:57 am
    There, I said it. People do not learn from experience. You may think you learn from experience but… People only learn from reflecting on their experience. That’s the point author, facilitator and educator Sivasailam “Thiagi” Thiagarajan drives home in his writings and workshops. The Key To Learning From An Experience If people learn from experience, Thiagi stresses, would they make the same mistake over and over again in their life? The key to learning from an experience is thinking about and reflecting on that experience. If you don’t reflect on your experience, it just becomes…
 
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    Membership Marketing Blog

  • Presentation Materials for the 2014 Membership Marketing Benchmarking Report

    9 Sep 2014 | 1:59 pm
    Often I hear that readers of this blog use statistics from the Benchmarking Report for board and volunteer presentations.  To make presenting this information easier, I have uploaded a presentation ready copy of the report.  Feel free to use it.   My only request is that you provide attribution with any data from the report that you present.   The Membership Marketing Blog is written by Tony Rossell, Senior Vice President of Marketing General, Inc. For more information, contact Tony at Tony@MarketingGeneral.com.
  • ASAE Session: Emerging Hybrid Membership Models

    19 Aug 2014 | 8:22 am
    Last week I had the opportunity to present at the ASAE Annual Meeting with Greg Melia and Krista Barnes on the opportunities and challenges associations are seeing with hybrid membership models.I also wanted to share the information and slides here. Hybrid membership models take a long term marketing concept called product line extension and apply it to an association’s membership product.  Many associations are moving away from a traditional “one size fits all” membership and instead offering a portfolio of membership options that allow a prospect to select a package that…
  • Four Sources for Inbound Membership Marketing

    31 Jul 2014 | 12:07 pm
    At some point you reach the limit of how often and how many direct marketing efforts that you can send out to your established lists of membership prospects.  But most groups still say, “I want more!”This is when inbound membership marketing can become an important new contributor to your media mix. Inbound membership marketing helps you reach new prospects that you may not have interacted with before and allows them to raise their hand and come to you in search of the very information and products that you produce.Here are four proven sources to feed you inbound marketing…
  • Get Your Copy of the 2014 Membership Marketing Benchmarking Report

    25 Jun 2014 | 7:40 am
    It is my pleasure to announce the release of the 2014 Membership Marketing Benchmarking Report. With site registration, a free download of the report is available using this link. Please download your copy of the report now and let me know what you think. A final and full printed report has also just been mailed to all of those organizations who participated in this year’s research. This marks the sixth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members,…
  • The Evolution of Association Membership Models

    28 May 2014 | 10:14 am
    In the coming months, I am presenting two sessions on the transitions and opportunities that are taking place in the packaging of association memberships, otherwise known as membership models.What an increasing number of organizations are doing is re-packaging their traditional membership offering to appeal to new market segments and to adjust to new business realities. They are encouraging the market to drive their membership product instead of their bylaws.There is one change in particular to highlight.  An increasing number of individually based associations appear to be offering both…
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    Mission to Learn - Lifelong Learning Blog

  • How to Remember What You Hear – A Simple, Research-Based Tip

    Jeff Cobb
    26 Aug 2014 | 6:28 am
    Do you ever get frustrated because you listen to a story, presentation, or lecture, but later – sometimes as little as a few hours later – can recall little to nothing about it? Call it self awareness – or, perhaps more accurately, call it aging – but for whatever reason I have become increasingly conscious of the fact that I forget a tremendous amount of what I hear, even when I am listening with the intent of learning. As a result, I’ve been looking for solid, research-based tips on how to remember what you hear. One approach that seems both highly promising…
  • New Study: Those Expecting to Teach Learn Better

    Jeff Cobb
    20 Aug 2014 | 6:59 am
    It’s conventional wisdom that “the best way to learn something is to teach it,” but a new study suggests that the mere expectation of teaching may be enough to boost learning significantly. The study (full text here), which was recently published in the journal Memory & Cognition, is based on a set of experiments in which university students were asked to read and recall key ideas and details from two relatively length text passages. Participants in one group of students were told that they would be tested on the passages while participants in a second group were told…
  • Fish Really is Brain Food, New Study Confirms

    Jeff Cobb
    13 Aug 2014 | 7:12 am
    Wondering how to beef up your brain, not only to boost your learning power but also to protect against the risk of age-related brain diseases like Alzheimer’s? Read on for the latest news about the powerful impact regular fish consumption may have. I write often about the relationship between diet and learning on Mission to Learn. If you want to be an effective learner, both day-to-day and over the long haul, you need to consistently eat in a way that supports both your physical and mental health. Among other things, that means making sure there is some good brain food in your diet.
  • The Long Run

    Jeff Cobb
    7 Mar 2014 | 3:41 am
    I’ve been a little heavy on the research-driven posts lately, so I thought I’d throw in a personal story for this post with the hope that other lifelong learners might find some small consolation and – just possibly – inspiration in it. So, here it is: Recently, inspired by watching my son make steady progress in learning to play the piano – and in the the process, learning to read music – I decided to reinvigorate my own efforts at learning the guitar. Specifically, I decided I would really like to be able to read music for the guitar, rather than just…
  • Applying the 6 Key Adult Learning Principles to Yourself

    Jeff Cobb
    24 Feb 2014 | 6:04 am
    It’s been years since Malcolm Knowles, considered by many to be the “father of adult learning,” articulated a set of six principles – or “assumptions,” as he put it – about how adults tend to learn differently from children. While anyone who is serious about creating and facilitating effective adult learning experiences should already be familiar with these principles, I’m willing to bet that the average adult learner, to whom they apply, has never heard of either Knowles or his assumptions. I think it is worth knowing them, though, as a way to…
 
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    SocialFish

  • [Cool Infographic Friday] Is there such a thing as online privacy?

    Maddie Grant
    19 Sep 2014 | 5:00 am
    Short answer is no, but more interestingly to me is the fact that despite these numbers, everyone uses social media anyway. H/t Rad Campaign and Craig Newmark. ————- (photo credit) More like this...[Cool Infographic Friday] How Will You Deal With Your Digital Afterlife?[Cool Infographic Friday] Clues to Facebook’s Future From Facebook Investing[Cool Infographic Friday] Top 10 Data Breaches[Cool Infographic Friday] 7 Ways to Screw Up Your Mobile Email Campaign[Cool Infographic Friday] 5 Reasons To Teach Your Kid To Code[Cool Infographic Friday] – Optimizing…
  • Small Business Set-Up and Digital Project Management

    Editorial
    18 Sep 2014 | 5:00 am
    This is a digital project management guide to help small businesses and has been provided by Jeanne Heeraman. —————— With the way the business and media landscape has changed in the last few years, it’s little surprise that this has created and encouraged more entrepreneurial vision and start ups than we’ve ever seen. Now that everything is web based, with such a focus on social media, and with various grants and funds accessible to those with a plan, it means that it’s easier than ever to start your own business. So how can you make sure…
  • Association Social Media: Philanthropy Ohio

    Maddie Grant
    17 Sep 2014 | 5:00 am
    In this series of interviews of Association Social Media Managers, you’ll be able to compare notes on what all of these fab organizations are doing with their social media management – from how they organize the roles and responsibilities, to how they manage content flow through the organization and out to social, to what campaigns they tried, to how they see the future of association social media.   ——————— This interview is with Jessica Howard, Membership Services Associate, Philanthropy Ohio. Welcome! 1) First things first –  in what…
  • Why is your content strategy failing?

    Jessica Davis
    16 Sep 2014 | 5:00 am
    It is important to understand that it is not enough to just have a content marketing strategy in place. It should have the ability to make a difference in your organization, and should also help in attracting new members. Planning out an effective strategy that does both the jobs well can be difficult, and may not necessarily hit all the right chords amongst your consumers. There is a spectrum of factors that contribute towards making your content marketing strategy a success instead of a complete flop. From content generation to content publishing – each step is crucial and has to be…
  • Content Marketing Isn’t Always About Content Creation

    Editorial
    15 Sep 2014 | 5:00 am
    This post is by Rich Becker and originally appeared on Words. Concepts. Strategies. It is reposted here with permission. ——————– Given the number of public relations firms with their feet in social media and digital marketing, one would think more organizations could demonstrate content creation restraint. They don’t. Content creation continues to be the focus of most digital marketing and public relations campaigns and it’s starting to backfire. There is so much being produced nowadays that some people are rightly asking how much is too…
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    Mariner Management

  • The DoubleBot: Your Next Conference/Meeting Attendee or Virtual Volunteer or...?

    1 Sep 2014 | 8:21 am
    World number 1 tennis doubles partners and real life twins, Bob and Mike Bryan teamed up to do a cool commercial for Esurance featuring a mobile robot which allowed them to explore NYC without leaving the locker room. The robot, currently available from Double Robotics for an easy $2,499…not including the essential tablet (iPad or similar), lets you cruise about on a virtual Segway, carrying on conversations, snapping photos, consuming hot dogs…oh well, maybe not the hot dogs…=O
  • Should chapters get liability insurance? An expert weighs in...

    1 Aug 2014 | 9:11 am
    Question: We are a XXX organization for XXX and have more than 100 components (we call them chapters) in cities across the country.  They are all 501c6 organizations with their own articles, bylaws and D&O insurance.  Question of the day: do they also need liability insurance?  Most of the larger components have had it; however, the rates tripled this year so they are asking if it is a requirement.  Recommendations?
  • Surest way to lose a volunteer...

    17 Jul 2014 | 7:04 am
    I came across Ashima Goyal-Siraj’s piece in Volunteer weekly, The “Oh! by the way” trap. It’s in response to an article by Thomas McKee on the same subject, and one that I—and just about any volunteer—can relate to.
  • How much is too much?

    11 Jul 2014 | 12:25 pm
    Most can agree that we receive way too many emails in the course of a day. What’s more maddening, besides the increasing amount of spam (that’s another post), is the constant barrage of emails from a single source, i.e., the vendor that sends daily updates on products and services, or the e-letter that comes in 2-3 times a day with the “latest news.”
  • The Phoenix Rising

    2 Jul 2014 | 2:41 pm
    Two chapters I met recently are struggling. In both cases, the leaderships have kept their collective eyes and heads down over the past couple of years, muscling through the program year while the world around them changed.
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    Condo Association Management Blog

  • How does Massachusetts homestead act protect HOA's and homeowners?

    17 Sep 2014 | 5:13 am
    Does the Massachusetts Homestead Act protect elderly unit owners from having liens placed on their property or having a foreclosure initiated from unpaid condo association fees. It looks like most liens and mortgage products are exempt from protection, but this is a new wrinkle I am dealing with?
  • How much should condo association documents cost to retrieve?

    16 Sep 2014 | 2:34 am
    I hired a lawyers because I am having board problems within my condo association. He requested records to be copied and sent to him. What is the appropriate fee to photo copy a page? Does my lawyer have to send his request for records via CERTIFIED mail? THANK YOU
  • Property manager charges condo seller for approval document

    11 Sep 2014 | 5:28 am
    I am a condo association board member and just found out from an angry co-owner that he had to pay $125 to the property management company in order to get a status letter to sell his unit.  I agree with seller that this a rip off considering what little work is entailed to put together this letter. Can we as a board require the management company to produce this info at no cost to owners in good standing . Isn't this info ours to begin with?
  • Does HOA have to rent units in complex?

    9 Sep 2014 | 6:35 am
    What are the consequences of not allowing rental for our HOA units? We have a wonderful situation here with 24 units. Some owners have rented their units and we feel it will destroy the entire development.
  • HOA neighbor's dog creates problems and board will not help

    8 Sep 2014 | 2:44 am
    My neighbor rents out her condo and her tenant stored a dog in his garage. The garage wall is shared with my living quarters. A fowl odor is coming into my home. He has since removed the dog. My home still have the fowl odor and the garage has not been properly cleaned. The HOA is not following the declarations which states they have to send notices and fine the owner if they fail to clean up the damages. The condo association property manager sent me a letter on behalf of the board telling me to file a claim with my insurance company. My insurance company adjuster said she need to see…
 
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    HOAleader.com - Practical Advice on Homeowner Association Management

  • HOA to Owners: We Hereby Ban Gaudy and Distasteful Holiday Decorations

    20 Sep 2014 | 1:00 am
    Here's a challenge: Who decides what's tasteful and what's tacky when it comes to holiday decorations? That's essentially the issue raised by this question from an HOAleader.com reader: "We have approximately 100 units in our condo community. A few owners have consistently erected gaudy, distasteful Christmas decorations, often before Thanksgiving and leaving them up until after January 5. While it's difficult and tricky to dictate what's 'tasteful,' they are an eyesore, especially since these are ground-level condos connected townhome style.
  • HOA Holiday Decorations: The Limits to Your Ability to Regulate

    19 Sep 2014 | 1:00 am
    Here's a challenge: Who decides what's tasteful and what's tacky when it comes to holiday decorations? After an HOAleader.com reader asked how to ban "gaudy, distasteful Christmas decorations" that are an "eyesore," we begin unpacking that very question in this week's tip.
  • Solar Panels for HOA Common Areas: A Bright Idea?

    12 Sep 2014 | 1:00 am
    An HOAleader.com reader writes, "Our common property contains an area that seems most suitable for placing [solar] panels and useless for most anything else. Have you any wisdom, knowledge, and experience from other HOAs on this subject? Tax incentives and electric company buybacks seem irresistible." Here we uncover some insights.
  • Lighten Up? Installing Solar Panels in Your HOA's Common Areas

    12 Sep 2014 | 1:00 am
    In this week's tip, we discuss a reader question we've been asked more than once: Should we put fallow common area space to use by installing solar panels? We can't find an HOA that's gone ahead and acted on the idea. "I had a client developer talk about doing it but never did it," says Janet Bozeman, a shareholder at Hyatt & Stubblefield, an Atlanta law firm that's represented hundreds of associations. "Because of the economy, the project didn't get built. And I don't know of any clients who are doing this now."
  • Recording Public and Confidential HOA Meetings: Pros and Cons

    10 Sep 2014 | 1:00 am
    An HOAleader.com reader writes, "It has been a board practice to record the public and legal meetings and transfer the recordings to discs. Unfortunately both public and legal minutes are on one disc. Since the minutes are written and approved by the board and are consider the legal document, is it wise for us to be transferring this information to discs?"
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    Blog

  • The Pros and Cons of a Casual Office

    18 Sep 2014 | 5:00 am
    Casual offices are all the rage these days. It started in the tech world, which made sense; younger, hipper CEOs leading young, hip employees took the opportunity to nix the dress code in order to make sure that employees are happy, comfortable, and able to focus on their work. Every day more and more businesses and offices are moving towards that more casual workplace environment, but like everything there are pros and cons. We’ll weigh them out and you decide for yourself which works best for your office: the casual workplace or the traditional one we’re all used to. …
  • 4 Tips to Overcome Fear of Innovation

    17 Sep 2014 | 5:00 am
    You know you need to innovate. Between the technology, the differences in generations, and growing membership demands, you know your association must change, but how do you become more risk tolerant and less afraid of failure?
  • Well, That Looked Bad! How to Recover from Bad Press

    16 Sep 2014 | 5:00 am
    They say there’s no such thing as bad press… well that’s not completely true. It is if you consider the fact that any mention of your association brings you to light and gets you attention, hits on google, visits to your social media, etc, but most of the associations I’ve run across would rather have no press than crop up among a scandal. Let’s take a moment and take a look at the kinds of bad press out there and how your association can recover.  You goofed
  • 4 Tips to Jump Start Your Association's Social Community

    15 Sep 2014 | 5:00 am
    First impressions go a long way.  Before you take the time to roll out your social community to your members, you want to make sure that its going to make an impression on them. After all, if they check it out and its empty, they’re not going to want to come back.
  • Association Leadership: Industry Experts vs. Association Pros

    11 Sep 2014 | 5:00 am
    There are many pathways to association leadership, but this blog will address two specifically: the association professional and the industry expert. When looking for a leader for a professional organization, you may be considering or seeking to consider both types. Here are the benefits and drawbacks to either! You can decide from there.
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    GrowGlobally.org

  • Selling in Europe – interview with Murat Dogru at ASAE Nashville

    Peter Turner
    2 Sep 2014 | 9:54 am
     Video Interview of Growing a European Training Business Following their excellent session delivered at ASAE’s Annual Meeting by Jackie Oppenheim and Murat Dogru, we caught up with Murat to explore some of the aspects of their presentation more deeply.  As they presented in Nashville, ASME Europe training and development has grown by 30% CAGR over the last 5 years with 1800+ paid participants. Part 1 Interview When ASME decided to offer its successful training courses in Europe, multiple challenges had to be overcome. Part 1 of our interview covers such factors as: What does the ASME…
  • Six Factors Supporting Global Expansion

    Peter Turner
    31 Jul 2014 | 1:24 pm
                                  What drives strategic global growth for associations? That’s what the ASAE Foundation and MCI sought to find out in the first phase of a multi-year research initiative to study associations’ global operations and strategy. The research identified six key factors for proactive global growth. Nikki Walker of MCI will be joined by Kevin Mayeux of Institute of Internal Auditors, Janice LaChance of Special Libraries Association, and Sharon Moss of ASAE Foundation. They share will share: Key…
  • Successfully Selling Education in Europe

    Peter Turner
    28 Jul 2014 | 12:50 pm
    Join Ms. Jackie Oppenheim of the American Society of Mechanical Engineers and Mr. Murat Dogru of ASME Europe (MCI Brussels) as they present how ASME has grown its successful education and training business in the mature, competitive European market. When ASME decided to offer its successful training courses in Europe, multiple challenges had to be overcome. Hear about the sales and marketing strategy used, and how they tailored its courses to be more locally relevant to regional customers and members. Understand the connections, roles, and the impact the regional community had on the…
  • Partnering in China – Podcast Interview with Maria Tong

    Peter Turner
    30 Jun 2014 | 11:16 am
    Earlier this year, our GrowGlobally readers responded to a survey on the topics of most importance to them.  Our first response to GrowGlobally reader  survey preferences will be on partnering in China. As the results from the recent ASAE Foundation Study sponsored by MCI has shown, it isn’t that associations are not partnering.   The vast majority are.   Unfortunately, not all partnership deals are good ones for various reasons from over expectation to poor partner selection due diligence to a lack of appreciation of the different types of partnerships. One such example is the…
  • New ASAE Study Shows Commitment to Global Returns 10x the Value

    Peter Turner
    27 Jun 2014 | 8:19 am
                      In June, the ASAE Foundation and MCI released the results of the first year of a five year study to examine how associations are operating internationally at the ASAE Global Symposium in Washington, D.C. As the initial data were analyzed, it was determined that certain strategies led to greater success in implementation of global operations. The associations that demonstrate growth in this report are stimulating and meeting demand for service from international customers and members in significantly different ways than those who…
 
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    KiKi L'Italien's Acronym Soup

  • Virtual Lunch -- Think like the Experts: Experienced Tips for a Hassle Free AMS Selection

    27 Aug 2014 | 5:48 am
    Does the thought of selecting a new Association Management System (AMS) give you an instant headache? If you answered yes, attend the ASAE Membership Section Council’s webinar "Think like the Experts: Experienced Tips for a Hassle Free AMS Selection” on Thursday, September 18th from 12:00 – 1:00pm ET.  http://buff.ly/1mRtnxN    During this webinar, you will gain insights on navigating the AMS selection process and hear from three experienced association professionals on making this process as painless as possible. We promise to share tips on:…
  • The #ASAE14 Party List - Where to Go to See The Who's Who in Associations

    6 Aug 2014 | 11:02 am
    Every year the best networking at ASAE Annual happens at the parties and receptions after the sessions have concluded for the day. You’ll never know how much learning you are capable of until you are shouting about outdated membership models across a crowded table at a bar. Here is a handy-dandy list of parties and receptions happening at ASAE Annual in Nashville. Some of these may require RSVPs, but some will happily welcome walk-ins. Join your favorite association folks at these events. (If you’d like to add your event or make changes to an existing event, please send your info to…
  • 5 Lessons to My Younger Self

    20 May 2014 | 8:10 am
    FastCompany recently featured an article by Jane Porter that was all about what the founder of ModCloth would tell her younger self. I got to thinking about my own history and what I would tell my younger self, if I had the chance. For now, I know of no time machines that will allow me to go back and change things. But when the time does come for the chance to go back, here are the five things that will be at the top of my list to teach myself.1. Risk sounding stupid for clarity.There are so many times when I kicked myself for not asking more questions - and the truth is, the primary reason I…
  • Advice for the Emerging Association Professional

    10 Feb 2014 | 4:27 am
    After spending 12 years working in the association world, I am no longer considered an “emerging association professional”.  I could throw in a joke about this just meaning I’m getting old, but instead I wear it as a badge of honor! People from all walks of association life offer lunch or coffee, looking  to me for advice on how to successfully maneuver the mysterious and well-acronymed ocean that is the association industry!  Naturally, I look forward to any excuse for good conversation with a new acquaintance and these requests are both flattering and equally…
  • Do New Processes Make You Uncomfortable?

    4 Feb 2014 | 4:37 am
    It wasn't my idea, but the romance of it captured me. He had painted the picture for me: the snow softly falling in the warmth of the sun as we clutch hot chocolate in our hands watching his favorite hockey team play outdoors in an ice rink created in Yankee Stadium...fans cheering...hockey being played the way it was meant to be played before technology intervened...in the elements.Me: Freezing. Him: In bliss.Reality nipped at my fingertips and toes as the game started. We had arrived in New York ready for the NHL Stadium Series experience and I quickly realized that I needed more than…
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    Chamber Professionals Community

  • Chambers, Facebook Went and Did It Again!

    Frank J. Kenny
    19 Sep 2014 | 2:02 pm
    Chamber Pros Insider Tip #116 Happy Friday. This is date night for us. What about for you?  Do you try to do something each Friday or Saturday to make it extra special? Variety is the spice of life, after all. This is from date night last Friday in the Great Smokey Mountains. Tonight, we plan on going to Stillhouse Hollow […] The post Chambers, Facebook Went and Did It Again! appeared first on Chamber Professionals Community.
  • 3 New Ideas for Non-Dues Revenue at Meetings

    Christina Green
    19 Sep 2014 | 6:00 am
    Silent auctions and raffles have run their course for many organizations. So what are chambers doing to raise non-dues revenue at their annual meetings? A member of the Chamber of Commerce Professionals Group on Facebook asked: Does anyone do anything creative to bring in revenue at your annual meeting/awards? For years, we have hosted an […] The post 3 New Ideas for Non-Dues Revenue at Meetings appeared first on Chamber Professionals Community.
  • Chamber Pros, Be Ready To Answer This “Phone Call”

    Frank J. Kenny
    18 Sep 2014 | 11:16 am
    Chamber Pros Insider Tip #115 Happy Thursday. Is it Thursday the 18th already? Sheesh. Times flies : ) We will be heading to Florida before we know it. We plan on staying a month somewhere in the Northeast of the state. Know that area at all? We will be looking for an RV resort on a beach. On to today’s […] The post Chamber Pros, Be Ready To Answer This “Phone Call” appeared first on Chamber Professionals Community.
  • Handling Chamber Critics

    Christina Green
    18 Sep 2014 | 6:00 am
    If you spend any time at all on social media you’ve encountered nasty comments and rants. People can’t seem to help themselves when they are granted the anonymity that social media seems to provide. How do you handle these curmudgeons without alienating them or giving them more fuel? A member of the Chamber of Commerce […] The post Handling Chamber Critics appeared first on Chamber Professionals Community.
  • Chamber Pros, Protect Your Privacy on Facebook

    Frank J. Kenny
    17 Sep 2014 | 1:18 pm
    Chamber Pros Insider Tip #114 Happy Wednesday. Did you accomplish anything special today? Yesterday, Norma finally bagged this elusive “giant” frog. She has been stalking the critter for days and days with her camera. He could seemingly sense the slightest tremor in the Force and would dart away. But, with stealth and perseverance, she captured him. What do you think? […] The post Chamber Pros, Protect Your Privacy on Facebook appeared first on Chamber Professionals Community.
 
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    Event Garde Blog with Aaron Wolowiec

  • Fun and games for associations

    Kristen Parker
    16 Sep 2014 | 5:38 am
    Just about everyone I know is addicted to Candy Crush. (Not me. I tried and was terrible.) And I have quite a few friends who thrive on becoming king of a location on FourSquare. Me? I get excited when I get a new badge on my hotels reward program and can share it on Facebook. Ah, Facebook. Its gamification genius has taken social media by storm. In fact, it seems companies of all sizes are joining the gamification bandwagon. But what is it? According to Clickipedia, “Gamification is used by brands to motivate employees, create healthy competition among teams, generate buzz or social proof…
  • Hack attacks: Headed your way?

    Kristen Parker
    9 Sep 2014 | 9:48 am
    Home Depot. Apple Inc. (celebrity nude photos). Target (last Christmas). JP Morgan Chase. The list goes on and on. It seems every day we hear about another cyber security attack. While the attacks have targeted big businesses and corporations, associations, small businesses and nonprofits aren’t immune to security breaches, association experts have said. So what if someone hacked into your system and stole your members’ credit card numbers? In a June 1 Associations Now story, industry professionals linked data breach mistakes to employee error. For example, employees are lax with…
  • Association Hunger Games: Victory or Defeat?

    Aaron Wolowiec
    2 Sep 2014 | 6:48 am
    I had the pleasure of presenting this year at the ASAE Annual Meeting and Exposition in Nashville. And, believe it or not, I didn’t talk about meetings or learning. Instead, the session was developed as a result of a conversation I overheard at last year’s conference describing the challenges associations often have implementing strategy they’ve either developed internally or in conjunction with a consultant. The Case for Execution According to a 2005 Harvard Business Review article, “Companies typically realize only about 60% of their strategy’s potential value…
  • Bonus content: Event Garde e-news – September edition

    Kristen Parker
    2 Sep 2014 | 6:16 am
    Aaron Wolowiec, president, Event Garde LLC Q & A with Aaron Wolowiec, president of Event Garde, LLC Q: If you could sit on a bench in a beautiful wooded area, next to whom would you likely be sitting on the bench, and why? A: My partner, Selma, particularly if there was no WiFi or cell service. With our busy schedules, I appreciate the opportunity from time to time to just disconnect and enjoy one another’s company. Q: If you were to create a slogan for your life, what would it be?A: I’d borrow a page from the “Rent” manuscript: “No day but today.” Q: Let’s say you had an…
  • Take advantage of the benefits gap

    Kristen Parker
    19 Aug 2014 | 5:24 am
    A friend of mine was lamenting the other day that soon she’ll have fewer health care benefits. Looking to cut costs, her employer switched health care plans and decided to eliminate some “frills.” But the kicker: She’ll be paying more. Unfortunately, as businesses continue to recover from the recent economic downturn, and now with the introduction of the Affordable Care Act, this scenario will probably become more common. As much as businesses would love to provide full coverage for all their employees and their families, some just can’t. In addition, many employers are no longer…
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    GrowGlobally.org

  • Selling in Europe – interview with Murat Dogru at ASAE Nashville

    Peter Turner
    2 Sep 2014 | 9:54 am
     Video Interview of Growing a European Training Business Following their excellent session delivered at ASAE’s Annual Meeting by Jackie Oppenheim and Murat Dogru, we caught up with Murat to explore some of the aspects of their presentation more deeply.  As they presented in Nashville, ASME Europe training and development has grown by 30% CAGR over the last 5 years with 1800+ paid participants. Part 1 Interview When ASME decided to offer its successful training courses in Europe, multiple challenges had to be overcome. Part 1 of our interview covers such factors as: What does the ASME…
  • Six Factors Supporting Global Expansion

    Peter Turner
    31 Jul 2014 | 1:24 pm
                                  What drives strategic global growth for associations? That’s what the ASAE Foundation and MCI sought to find out in the first phase of a multi-year research initiative to study associations’ global operations and strategy. The research identified six key factors for proactive global growth. Nikki Walker of MCI will be joined by Kevin Mayeux of Institute of Internal Auditors, Janice LaChance of Special Libraries Association, and Sharon Moss of ASAE Foundation. They share will share: Key…
  • Successfully Selling Education in Europe

    Peter Turner
    28 Jul 2014 | 12:50 pm
    Join Ms. Jackie Oppenheim of the American Society of Mechanical Engineers and Mr. Murat Dogru of ASME Europe (MCI Brussels) as they present how ASME has grown its successful education and training business in the mature, competitive European market. When ASME decided to offer its successful training courses in Europe, multiple challenges had to be overcome. Hear about the sales and marketing strategy used, and how they tailored its courses to be more locally relevant to regional customers and members. Understand the connections, roles, and the impact the regional community had on the…
  • Partnering in China – Podcast Interview with Maria Tong

    Peter Turner
    30 Jun 2014 | 11:16 am
    Earlier this year, our GrowGlobally readers responded to a survey on the topics of most importance to them.  Our first response to GrowGlobally reader  survey preferences will be on partnering in China. As the results from the recent ASAE Foundation Study sponsored by MCI has shown, it isn’t that associations are not partnering.   The vast majority are.   Unfortunately, not all partnership deals are good ones for various reasons from over expectation to poor partner selection due diligence to a lack of appreciation of the different types of partnerships. One such example is the…
  • New ASAE Study Shows Commitment to Global Returns 10x the Value

    Peter Turner
    27 Jun 2014 | 8:19 am
                      In June, the ASAE Foundation and MCI released the results of the first year of a five year study to examine how associations are operating internationally at the ASAE Global Symposium in Washington, D.C. As the initial data were analyzed, it was determined that certain strategies led to greater success in implementation of global operations. The associations that demonstrate growth in this report are stimulating and meeting demand for service from international customers and members in significantly different ways than those who…
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    MultiView Blogs | True Stories from a Life in Digital Media

  • Level-up conferences with a nod to the entertainment industry

    Mari Holman
    18 Sep 2014 | 1:36 pm
    What makes a great conference – the keynote speakers? Event planners shouldn’t seek to woo attendants with flashy keynotes, but an experience with a wow  factor they can’t find elsewhere. People have the ability to listen to experts from the comforts of home via their iPods. It’s a good idea to make a conference worth their while. What can be done to up the ante on an association’s conference? For starters, one can boost the level of engagement and interactivity the conference offers, as if creating a concert. Concerts become unforgettable when fans have an opportunity to…
  • 6 annoying mistakes to avoid when video or phone conferencing

    Mari Holman
    17 Sep 2014 | 12:10 pm
    “That conference call was a zoo – every time our manager talked we heard his Chihuahua going crazy. Someone had loud music playing in the background… and of course, there was that person who always has internet issues.” In this day and age, video or phone conferencing of some sort is unavoidable. However, an inefficient and irritating experience can be completely avoided. One can make the most of their remote meeting by avoiding these six mistakes at all costs:    MultiView – Irving, TX Office Tardiness One’s inability to manage their schedule is not a good excuse for…
  • Why organizations and employees should be actively engaged in corporate social media

    ccady2012
    11 Sep 2014 | 7:36 am
    Photo Credit: http://www.entrepreneur.com/blog A recent study published by The State of Corporate Social Media reports that over 470 U.S. and European companies stated that social media is becoming a more important part of their marketing efforts. Additionally, 61% of the over 850 companies surveyed worldwide stated that social media has impacted internal structures, departmental organization, workflow, and responsibilities. According to The State of Corporate Social media, “We are seeing 3 important trends across companies with global footprints: -Social media’s global relevance is a…
  • The best sales people don’t sell; they help people buy

    lweiss2012
    10 Sep 2014 | 10:55 am
    At times, sales representatives are stereotyped as only concerned with the end result, the sale, and not the client’s decision-making journey. The best sales people take their client’s wants and needs and provide them with the product or service that best accommodates those needs. MultiView partners with more than 2,100 trade associations and offers a variety of product lines to meet client’s needs. The most successful sales representatives listen to their client’s needs, respond with several options, assist in the purchase process and are available to assistpost-sale. Sales exist in…
  • Guest Blogger, Lucy Fulls: They’re All Gonna Laugh at Me! – And Other Fears of New Employees

    savannahfussell
    9 Sep 2014 | 10:00 am
    So here I am, the new kid. It’s familiar territory. I’ve had my fair share of first days. Whether it’s a new school or new job, not to brag, but I’ve gotten good at Meet the newest Talent Acquisition Specialist on the MultiView Recruiting Team, Lucy Fulls. this role. No joke – I changed schools nine times between Kindergarten and high school. I wish my excuse was that I was a military brat, but unfortunately, it was just that my parents were consistently very inconsistent (we won’t even go into how many times we moved). So needless to say, I learned to roll with the punches…
 
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    Association Adviser

  • Weeding Out Members From Pretenders

    Hank Berkowitz
    16 Sep 2014 | 10:00 am
    High performing associations are focusing on the engagement level of their members—not how many dues bills they send out. The post Weeding Out Members From Pretenders appeared first on Association... For more about this topic, click on the headline.
  • How Well Do You Really Know Your Members?

    Association Adviser staff
    16 Sep 2014 | 9:50 am
    For 75 years, the Institute of Food Technologists (IFT) has been unlocking the potential of the food science community and transforming scientific knowledge into innovative solutions throughout the... For more about this topic, click on the headline.
  • Ferocious Competitor With a Friendly Smile

    Toby Bloomberg
    16 Sep 2014 | 8:30 am
    Restaurant marketing innovator Russ Klein takes over the helm of the 30,000-member American Marketing Association (AMA). The post Ferocious Competitor With a Friendly Smile appeared first on... For more about this topic, click on the headline.
  • Best of the Web: September 2014

    Association Adviser staff
    16 Sep 2014 | 8:22 am
    Death In the Digital Age: An Infographic R Hyde-Chambers Independent Family Funeral Service 3 Ways To Improve Your Health Through Purposeful Work Michael Lee Stallard SmartBlog on Leadership The... For more about this topic, click on the headline.
  • Associations Still Trying to Get By With One-Size-Fits-All Messaging

    Association Adviser staff
    16 Sep 2014 | 8:18 am
    Job growth and other economic indicators are improving every quarter, but have association membership levels followed suit? According to our recent unscientific poll of Association Adviser readers,... For more about this topic, click on the headline.
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    Smooth The Path

  • Association Storytelling Gone Wrong [Cartoon]

    Amanda Kaiser
    19 Sep 2014 | 2:45 am
      The post Association Storytelling Gone Wrong [Cartoon] appeared first on Smooth The Path.
  • What Do You Have To Prove?

    Amanda Kaiser
    17 Sep 2014 | 2:28 am
    Our purchase decisions are largely based on affinity. People like me buy this brand. People like me pay more for this coffee. People like me use an iPhone. People like me join this organization. People like me support this cause. People like me speak at conferences like this. Using the lens of affinity, marketing becomes […] The post What Do You Have To Prove? appeared first on Smooth The Path.
  • Good Marketing or Bad Marketing

    Amanda Kaiser
    16 Sep 2014 | 2:38 am
    We want to quickly categorize project outcomes as good or bad. Twitter is taking longer to get 10K followers than we expected – it is bad. The marketing promotion didn’t get many clicks – it is bad. There was a 5% increase in attendees to the annual conference – it is good. What if there’s more to […] The post Good Marketing or Bad Marketing appeared first on Smooth The Path.
  • How Do You Welcome Members? [Cartoon]

    Amanda Kaiser
    11 Sep 2014 | 2:56 am
    There are 2 styles of welcoming members. Why just be nice when you can be truly welcoming? Related articles: Not just a member benefit but an experience First impressions are critical for associations Are you filling your members’s love bucket? The post How Do You Welcome Members? [Cartoon] appeared first on Smooth The Path.
  • 2 Styles of Welcoming Members

    Amanda Kaiser
    10 Sep 2014 | 2:17 am
    When welcoming members why be: polite cordial pleasant When you can be: enthusiastic warm appreciative thrilled Related posts:  Member services is much larger than the member services team How to show members you care Attract members and take them on an adventure The post 2 Styles of Welcoming Members appeared first on Smooth The Path.
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